Review
Comprehensively useful! It clearly lays out each and prioritizes each step AND follows up with means to ascertain that step's effectiveness. Rather than describing from afar, users engage in a clear process that enhances both detailed and global thinking. Grounded in theory supporting a friendly functionality,
10 Steps to Successful Strategic Planning is a valuable tool for business executives. --Brad Wellstead, Founding Princilpal and President, ETHOS Development, Inc.
Barksdale and Lund have taken what can be an overwhelming task developing a strategic plan - and simplified it into 10 practical, easy-to-follow steps complete with relevant examples and worksheets. Any manager, regardless of experience, will find this book an excellent resource to confidently build an effective strategic plan. --Michael Hiatt, Senior Training Manager, Finance Learning and Development, Microsoft Corporation
Fantastic! Whether you are a coach, consultant, or corporate leader Barksdale and Lund's book provides straight forward, step-by-step tools, techniques and worksheets for performance driven strategic planning, analysis and execution. If you ve ever been told you need to be think more 'big picture' or be more visionary or strategic, or that you re too much into the weeds then buy
10 Steps to Successful Strategic Planning now--you won t regret it! --Johanna G. Rowan, Executive Coach, EMBARQ
About the Author
Susan Barksdale and Teri Lund have worked together for more than 15 years providing businesses with consulting services and expertise in strategic planning, evaluation and performance improvement. The consultants are known for their practical approaches to improving business processes, performance and the bottom line, and have been praised for their ability to translate complex theory into easy-to-understand applications. They have worked to improve performance and strategy for many organizations including Hewlett-Packard, Intel, Microsoft, Allstate Insurance, Wells Fargo, US Bank, The Capital Group Companies, TVA, ETHOS Development, Sun Microsystems, and Intelesoft Technologies.
Susan Barksdale has been a consultant to numerous large corporations for the last 23 years. Prior to this she managed training and consulting departments for two financial consulting firms. She holds both graduate and undergraduate degrees from the University of Wisconsin. Before entering the performance improvement field in 1979 she was a psychotherapist at a major medical center and in private practice. Ms. Barksdale also taught a number of communication and behavior management courses at the University of Wisconsin-- Milwaukee.
Teri Lund has been an external consultant for the last 15 years before which time she held Management positions for Barclays Bank, Kaiser Permanente and Sealund and Associates. She has a Bachelors of Science degree in Education from Montana State University and a Masters in International Business and Finance degree from New York University. Ms. Lund has in-depth experience in project management, implementation of technological solutions and determining and measuring ROI.
Barksdale and Lund have been repeatedly selected or invited to present their work before international audiences at several performance improvement professional conferences and have been published in various periodicals.