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100% Pure Fruit Pigmented Mascara

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Price: $18.54 & FREE Shipping on orders over $35. Details
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Black Tea
  • 100% Pure Fruit Pigmented Mascara - Black Tea is a 100% natural mascara that uses fruit and Black Tea pigments to color the lashes
  • Infused with Pro-Vitamin B5, Vitamin E, and Oat and Wheat Proteins, it conditions the lashes as you wear it
  • The water and smudge-resistant formula stays on all day
15 new from $18.53

Frequently Bought Together

100% Pure 100% Pure Fruit Pigmented Mascara - Black Tea - 0.24 oz + 100% Pure, Pink Grapefruit, Fruit Pigmented Lip & Cheek Tint 0.26 oz / 7.5 g
Price for both: $33.56

Buy the selected items together


Important Information

Ingredients
Camellia Sinensis Leaf Extract (Organic Green Tea), Tocopherol (Vitamin E), Cera Alba (Honey Beeswax), Rubus Fruticosus Fruit Extract (Blackberry Extract), Ribes Nigrum Fruit Extract (Blackcurrant Extract), Rubus Idaeus Fruit Extract (Raspberry Extract), Hydrolyzed Oat Protein (Oat Protein), Hydrolyzed Wheat Protein (Wheat Protein), Pantothenic Acid (Pro-vitamin B5), Fucus Vesiculosus Extract (Seaweed Powder), Coconut Stearic Acid (Coconut Acid), Mica, Theobroma Cacao Seed Butter (Cocoa Butter), Pearl Powder, Oryza Sativa Germ Powder (Rice Powder), Theobroma Cacao Extract (Cocoa Powder), Coffea Arabica Seed Extract (Powdered Coffee Beans), Mel (Lavender Honey), Origanum Vulgare Leaf Extract (Oregano Extract), Thymus Vulgaris Flower/Leaf Extract (Thyme Extract), Rosmarinus Officinalis Leaf Extract (Rosemary Extract), Lavandula Angustifolia Flower/Leaf/Stem Extract (Lavender Extract), Hydrastis Canadensis Extract (Goldenseal Extract)

Directions
Begin at the roots and wiggle the brush through to the tips. Use the tip of the mascara brush to apply to lower lashes and to reach corner lashes if desired.

Product Description

Color: Black Tea

100% Pure Fruit Pigmented Mascara - Black Tea is a 100% natural mascara that uses fruit and Black Tea pigments to color the lashes. Infused with Pro-Vitamin B5, Vitamin E, and Oat and Wheat Proteins, it conditions the lashes as you wear it. The water and smudge-resistant formula stays on all day. Black Tea is the blackest black.

Product Details

Color: Black Tea
  • Item Weight: 0.3 ounces
  • Shipping Weight: 0.5 ounces (View shipping rates and policies)
  • ASIN: B003N4ST94
  • UPC: 899738003861
  • Item model number: 1CMBI9g
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (246 customer reviews)
  • Amazon Best Sellers Rank: #693 in Beauty (See Top 100 in Beauty)
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Customer Questions & Answers

Customer Reviews

Smells great, ingredients are good.
sacktoo
One coat makes you look like you have naturally beautiful lashes.
Vince
Goes on smooth without clumps and smells great!
Ahenderson

Most Helpful Customer Reviews

70 of 73 people found the following review helpful By GSD Mom on August 4, 2012
Color Name: Black Tea Verified Purchase
I've used Loreal's Voluminous mascara for years, it was a good mascara but I wanted to switch to all natural makeup so I tried the 100% I will never go back to Loreal after using the 100% pure. This is the BEST mascara I have ever used (I've used a lot from drug store brands to expensive brands) and this is by far the best mascara. It smells like blueberries! It separates your lashes better then any other mascara I've tried. With other brands I would have to scrape half the mascara off the wand before applying it so I wouldn't end up with clumpy eyelashes, you don't have to do that with the 100% pure, the brush has short bristles that really separate your lashes. It stays on all day the black tea is a rich dark black color and your lashes stay so much softer then wearing traditional mascara and the best part is I no longer have to use make up remover before washing my face, this stuff washes off so easily!... Update after using this mascara for about a month it no longer has a nice blueberry smell it smells kind of like regular mascara but stronger and it is now thick and clumpy. It is only good for about 4 weeks, at 15.00 a bottle it might be expensive for some to buy a new one every month, I will continue to purchase a new one monthly because I am happy with the results of using this however I wish it would last longer before getting clumpy and smelly.
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19 of 19 people found the following review helpful By sc_reviewer on October 6, 2011
Color Name: Dark Chocolate Verified Purchase
UPDATE 11/25/11: After wearing this all day (read 5+ hours) on several occasions, I have to admit it irritates my eyes, making them red and scratchy feeling (keeping in mind I do not wear makeup every day). Also, I get smudging/bleeding below lower eyelash line. My skin is naturally oily so that may be the cause, or not. Oh well, back to the drawing board in finding a mascara I can wear comfortably, all day.

*****************************************************************************

I have ocular rosacea, as well as facial rosacea for the last several years. I have never used any mascara other than available-at-store brands (l'oreal, maybelline, etc) but have found that with my skin/eyes being so sensitive now, all those mascaras irritate them to no end. I have gone almost 2 years without wearing mascara unless I absolutely have to for an occasion: When I do my eyes become really red, itchy and watery.

I was looking on Amazon for sensitive eyes mascara and this was one of the choices. It only had one review and I debated whether to spend an unheard of (for me) $18.00 on a mascara that may be just as irritating to my eyes as all the rest have become. I am happy to say that so far, I like it. I put on one coat, no clumps, makes my eyelashes look fairly long and they don't look spidery or unnatural at all. Best of all though, it hasn't irritated my eyes whatsoever. They always have a red tint to them from the ocular rosacea but this mascara does not exacerbate that like the other mascaras. BTW, it's easy to remove with soap and water. I don't use eye makeup remover but I'm sure that would work just as well. One thing about the color: to me it looks black moreso than a dark chocolate (which I figured would be black/brown).
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37 of 41 people found the following review helpful By Gift Card Recipient on October 4, 2011
Color Name: Black Tea
I have used Maybelline's Great Lash for years and decided to transition over to all-natural makeup 2 years ago. This is the first mascara that doesn't irritate my eyes, flake, or smudge (I normally set my make up using Urban Decay's All Nighter 16 hour setting spray or Lush' Tea Tree Water Spray, so I have yet to experience any smudging). It lengthens my lashes without giving them that stiff, clumpy feeling you get with other mascara's that have all that artificial/chemical crap in them, and it comes off very easily with a little makeup remover.

I love the design of this bottle, very unique and sleek. I will definitely be buying this again.
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29 of 32 people found the following review helpful By Bpianogirl on August 17, 2012
Color Name: Black Tea Verified Purchase
Knowing ahead of time that any mascara that is 100% organic will not be water proof or smudge proof helped me appreciate all the other wonderful and beneficial qualities of this product. I am a 28 year old mother of a toddler (and 8 months pregnant) and I like feeling pretty without looking like I put a lot of effort into it. This is one of the best changes I've made in my [minimalist] beauty regimen. I highly recommend this mascara (and other products by 100% Pure).

The mascara brush is great for application, but not so much for lash separation, which is okay with me because I've always used a lash brush tool with every other mascara I've tried.

The product itself is high quality. It goes on thin so I can go nearly natural or build if I want a more dramatic look without clumping.

The benefits of using 100% Pure Fruit Pigmented Mascara are very noticeable. I wear mascara about 5 or 6 days out of the week and my lashes have improved in look, fullness, and touch now that there are no harsh chemicals being applied. Removal is super clean and easy too. I use a tiny dot of food grade coconut oil on each eye and wash as usual with warm water alone. The skin damage around my eyes (fine lines) from excessive rubbing has improved significantly.

I rated 4 stars and not five because I find that I have to make a few under-eye touch ups and reapply for a fresh look during the day. I wish there was some way for it to be more resistant to smudges.

I've been using this particular brand mascara for over a year now and convinced my oldest sister, who doesn't like wearing much makeup, to switch. This is my forever mascara!
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