10 of 10 people found the following review helpful:
3.0 out of 5 stars
Great for publishers, but..., March 10, 2004
By A Customer
This review is from: 1001 Ways to Market Your Books for Authors & Publishers: Includes over 100 Special Marketing Tips Just for Authors, Now You Can Take a More Active R (Paperback)
When I received my book contract, my publisher recommended this book, and I hurried out to the library to pick up a copy -- but I found that it wasn't exactly what I was looking for. If you're starting a publishing house of your own, this is an excellent resource, but it's not ideal for authors. I flipped through chapters full of information that didn't apply to me -- and I often felt that authors were an afterthought, spoken to only in the occasional box at the end of a section. I did get a few good ideas from this book, however, and if you're preparing to promote a book of your own, pick it up from the library and page through it. For authors, I recommend Publicize Your Book! by Jacqueline Deval -- it will give you more of what you need.
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3 of 3 people found the following review helpful:
5.0 out of 5 stars
Buy this book!, April 5, 1997
By A Customer
This review is from: 1001 Ways to Market Your Books for Authors & Publishers: Includes over 100 Special Marketing Tips Just for Authors, Now You Can Take a More Active R (Paperback)
I am a one-book publisher. About two years ago, when I
first began to think about writing and publishing, I read this
book. I should tell you that I am extremely thrifty and I only
buy books that I will refer to again and again. I'll even admit
that I first read the library's copy of this book. However, after
I read 1001 Ways to Market Your Books, I immediately
placed an order so that I could have a copy of my own. It has
been worth its weight in gold to me. It's the best marketing
tool for books that I know of, with clear explanations and lots
of examples.
If you are an author or a publisher, or even thinking about
becoming one, I strongly suggest that you get this book. I
can't think of a better $20 investment in your book-selling
future.
Lisa Reid, author and publisher of Raising Kids With Just
a Little Cas
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1 of 1 people found the following review helpful:
5.0 out of 5 stars
New (or used) Author, YOU NEED THIS BOOK!!!, July 11, 2006
This review is from: 1001 Ways to Market Your Books for Authors & Publishers: Includes over 100 Special Marketing Tips Just for Authors, Now You Can Take a More Active R (Paperback)
I just purchased John's most recent edition and it is absolutely jam packed with every idea you will probably ever need to get your books in the hands of readers. Notice I did not say booksellers because John's advice goes far beyond just getting your book on the shelves. He gets into practically every aspect of promotion and publicity, which is what is needed to sell books these days. John truly is the "King" of book marketing and promotion. He "gets it!"
Mick Hager
Author of MONKEY BUSINESS, 7 Laws of the Jungle for Becoming the Best of the Bunch! A Short Tale of a Company That Gets It!
Gibbs Smith Publisher, March 2007
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