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1001 Ways to Market Your Books (1001 Ways to Market Your Books: For Authors and Publishers) Paperback – May 26, 2006


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Product Details

  • Series: 1001 Ways to Market Your Books: For Authors and Publishers
  • Paperback: 704 pages
  • Publisher: Open Horizons; 6th Edition edition (May 26, 2006)
  • Language: English
  • ISBN-10: 091241149X
  • ISBN-13: 978-0912411491
  • Product Dimensions: 6.1 x 2 x 9.2 inches
  • Shipping Weight: 2.1 pounds
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (133 customer reviews)
  • Amazon Best Sellers Rank: #218,323 in Books (See Top 100 in Books)

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Customer Reviews

It took quite a while to read this book, but it is worth the time.
Julie Austin
While reading John's book, I put a start next to all the ideas that I thought would work for me.
James Lange
In short, if you are a writer or publisher, you HAVE TO HAVE this book.
Monty Rainey

Most Helpful Customer Reviews

18 of 18 people found the following review helpful By K. Patrice Williams on January 19, 2010
Verified Purchase
Length: 2:57 Mins
There are a ton of book marketing books out there, but this one belongs on the shelf of every author and publisher out there.

First of all-- I have to say Im one of the most frugal people I know. I want to get a value for anything that I purchase. This book has 700 pages of great marketing ideas. It doesnt matter whether you are a beginner or experienced author or publisher in book marketing, you WILL find a new marketing ideas, and refine some of your current marketing.

Hope this helps.

K. Patrice Williams (Author, Publisher, Business Consultant)
[...]
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21 of 22 people found the following review helpful By Monty Rainey VINE VOICE on October 9, 2007
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When John Kremer decided to name his book, 1001 WAYS TO MARKET YOUR BOOKS, he sold himself short. If you only came away with 1001 ideas from this massive tome, I'd say you might want to go back and re-read it.

This book is, by far, the best book I have found on book marketing. For a promoter or author to attempt to market a book without first researching how to go about it, would be insane, and that research should begin right here. There are many books available on this topic, but none so comprehensive as this one.

Kremer's book goes far beyond the basics of giving you a few pointers on how to market your book. Let's face it, no matter how incredible your book might be, if no one ever reads it, your work is lost. This book will arm the writer with information on what they can do to insure their own success. Don't make the mistake so many authors make of leaving their success up to someone else.

Here you'll learn not only about marketing your book, but how to construct a top notch publicity campaign, various ways to promote your book, the best way to advertise, gaining distribution, and even how to capitalize on your writing after your book is published.

In short, if you are a writer or publisher, you HAVE TO HAVE this book. To attempt to market your book without it would be like running a race with cement shoes.
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13 of 14 people found the following review helpful By Christian J. Fobian on March 11, 2007
Whether you are a published writer or want to become a published writer, you need to read this book. There are literally hundreds and hundreds of ways to promote, publicize, announce, advertise and get your name out to thousands if not millions of people. The ideas listed are simple, easy to understand, well researched and simply fun to complete. I was surprised at how many mistakes I made with my marketing campaign in the beginning. There are so many simple, no-brainer ideas that I could have been doing that would have helped me to market my book better. Not only are there ideas that help to raise the sales and production of your book at your marketing launch, but there are ways to help keep it going. The reason I gave it four stars instead of five was because several of the ideas in the book are for businesses or large companies who have huge amounts of money to use for marketing, massive amounts of time to travel, and can participate in events that the individual can not. However, there are still many, many great tips for the self-published author. If you want to market your book effectively read this one!

-Christian Fobian, Author of Why Christ?
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4 of 4 people found the following review helpful By Mainak Dhar on May 3, 2007
There's an old saying (perhaps it was Lord Leverhume) that in any marketing plan, only half of your marketing dollar are actually working for you- the trick is to find out which half. This book is a bit like that- in a good way.

I picked it up at a local bookstore, and was at first a bit skeptical about whether it could all be useful- given it is a bit of a handful (acutally more than that). As I've gone through it, I realize there are some portions that are exceptionally useful- tips from fellow authors, very helpful contacts and websites/resources you could use, details on what works and doesn't etc. I do find myself repeatedly going to these sections and virtually every day, I am using one tip or the other from this book to help market my own books.

On the other hand, there are vast portions of the book which add little value in terms of teaching an author/publisher how to market their book, but take up lots of space- primarily the long examples of how others have done something. One or two are enough to make the point, but when they start running into pages, you remember old Lord Leverhume!

Still, on balance, this is a very useful resource, and would recommend that any author should have this on their bookshelf.

Mainak Dhar, author, Brand Management 101: 101 Lessons from Real-World Marketing
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4 of 4 people found the following review helpful By Beth Whitman on July 27, 2007
As a self-published author myself, I took this book quite seriously and literally, following many of the suggestions to help promote and market my book. While not every publisher/author will follow all 1001 marketing ideas, there are literally hundreds of options that every person can implement.

Whether you are a publisher, a self-publisher author or you've gone the traditional route with an established publisher but want to keep your book alive, this book is a must-have.
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