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111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers
 
 
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111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers [Paperback]

Michael Lee (Author)
3.1 out of 5 stars  See all reviews (7 customer reviews)


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Editorial Reviews

About the Author

A licensed real estate agent and broker since 1977, Michael D. Lee, CRS, GRI speaks to approximately 10,000 real estate professionals annually at programs including the National Association of REALTORS® Conventions, the CRS Sell-a-bration, the Women’s Council of Realtors Convention, and more. He has sold millions of dollars of residential and commercial property and written real estate courses and books.

Product Details

  • Paperback: 240 pages
  • Publisher: Kaplan Publishing (August 7, 2007)
  • Language: English
  • ISBN-10: 1427754705
  • ISBN-13: 978-1427754707
  • Product Dimensions: 8.9 x 6.1 x 0.6 inches
  • Shipping Weight: 11.2 ounces
  • Average Customer Review: 3.1 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #432,440 in Books (See Top 100 in Books)

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Customer Reviews

7 Reviews
5 star:
 (3)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
1 star:
 (3)
 
 
 
 
 
Average Customer Review
3.1 out of 5 stars (7 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

8 of 9 people found the following review helpful:
1.0 out of 5 stars I can't believe I wasted my money., October 11, 2007
This review is from: 111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers (Paperback)
What a stinker! I can't believe I actually paid for this book. The author takes really basic skills and presents them as if they are new discoveries.

Here are some examples

Tip #3 is: "MAKE A LIST OF ACTIVITIES YOU DO TO EARN A COMMISSION," and in the section he offers the following suggestions for working with sellers: obtain a preliminary title report, develop a targeted marketing plan, hold open houses, advertise the property, and negotiate on behalf of the seller. My thoughts: anybody smart enough to pass the test and obtain a license to sell real estate understands these basic principles.

Here are some of his other tips that demonstrate why this book is so aweful:

#16 Become a Realtor
#18 Learn to Use Technology to it's fullest
#19 Build Rapport With Your Clients
#38 Respond to Calls & E-mails Promptly (isn't this common sense?)
#53 Ask Clients for Referrals
#54 Build Your Business on Referrals (duh!!)
#66 Meet Your Clients Face-to-Face
#83 Contact Clients Regularly
#88 Wear a Name Badge or Carreer Apparel (whay not both?)
#98 Solve Clients' Problems

I admit, there is some decent advice in this book, but overall this book is't worth the value of the paper it's printed on. The auther and publisher should be ashamed of themselves. The real title of the book shoud be "10 Somewhat Interesting Tips and 101 Really Useless Tips."
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5 of 6 people found the following review helpful:
1.0 out of 5 stars Not What the Title Promises, November 4, 2007
This review is from: 111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers (Paperback)
When I initially ordered the book, I thought that it would give me 111 ways to justify my commission to my sellers. Instead, it is full of different chapters that have no rhyme or reason. Some having nothing to do with justifying my commission. One chapter even goes into detail about what I should do once I get tired of the real estate rat race!! Not real motivational for a REALTOR trying to make a success of his or her business. Probably the worse book that I have ever purchased on real estate. Save your money.
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2 of 3 people found the following review helpful:
5.0 out of 5 stars 111 Ways to Justify Your Commission, September 3, 2007
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This review is from: 111 Ways to Justify Your Commission: Value-Adding Strategies for Real Estate Agents and Brokers (Paperback)


Instead of buying one copy of Michael Lee's 111 Ways to Justify Your Commission, I would recommend buying two copies (This way you will always have one with you). This is not the kind of book that you read and put away on the shelf, this is the type of book that you keep handy and continually refer to, especially before meeting with potential clients. While this book is jam-packed with useful information for the real estate professional, it is also a confidence builder. Michael Lee understands what it takes to be a real estate professional because he has been in "trenches" himself and he is able to empower you with his experience.

Jim Gurman
Real Estate Broker, GRI
Arcata, Ca
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
career apparel, closing gifts, listing presentation, open house signs, real estate profession, loan appraisal, listing agent, average agents, mastermind group
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Justify Your Commission, Establish Value, Buyer-Broker Agreement, Business Practices, Give Them More Than They Expect, United States, Council of Residential Specialists, Code of Ethics, Internal Revenue Service Code Section, Black Belt Negotiating, Kaplan Publishing
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