52 Weeks of Sales Success: America's #1 Salesman Shows You How To Close Every Deal! [Hardcover]

Ralph R. Roberts (Author), John Gallagher (Author), Joe Kraynak (Author)

Book Description

Publication Date: February 28, 1999

The strategies Ralph R. Roberts imparts in 52 Weeks of Sales Success will set you apart from every other salesperson. You'll learn how to look for and listen to what people want and try to find it for them; how to identify the true decision maker in the family in order to expedite closings; most important, you'll learn Ralph's technique for making an impression. It's all in this book, packed with infectious enthusiasm, personal stories about his own goal-setting and achievements, and down-home wisdom about setting priorities.

Editorial Reviews

Review

"On my scale of 1 to 10, this off-the-chart book rates an outstanding 12!" -- -- Robert J. Bruss, Tribune Media Services

"Ralph Roberts is the best-selling Realtor in America." -- -- Time magazine

"Ralph Roberts knows his stuff. Listen and learn!" -- -- Danielle Kennedy, author of How to list and Sell Real Estate and Seven-Figure Selling

From the Back Cover

An expanded and updated new edition of the ultimate guide to successfully selling anything

Based on the popular weekly seminars he originally developed and delivered to his own sales staff, Ralph R. Roberts's 52 Weeks of Sales Success takes you on a week-by-week tour through a year of sales dominance. Inside, you'll discover a treasure trove of sales-generating, profit-boosting wisdom that will help you reach your full potential—no matter what you sell or to whom you sell it.

Originally published in 1999, this highly effective and popular sales resource has now been updated and expanded to address important issues for today's high-tech workplace and highly competitive and very global sales environment. 52 Weeks of Sales Success includes much more than just the basics of selling; it's also packed with cutting-edge advice on entrepreneurial selling, maintaining positivity, developing effective systems, and turning problems into opportunities. Put it all together and you've got the ultimate guide to modern selling, full of smart, effective advice on:

• Setting sales goals and devising a plan to achieve them

• Treating sales as a business rather than a job

• Formalizing procedures and tasks

• Hiring assistants to take on some of the work

• Prioritizing for improved efficiency

• Getting to know your products, your clients, and yourself

• Delivering unbeatable customer service

• Under-promising and over-delivering

• Promoting yourself and your business

• Honing your networking skills and nurturing relationships

• Using the Internet and social media to improve sales

• Learning from your mistakes

• And much more

--This text refers to the Paperback edition.

See all Editorial Reviews

Product Details

• Hardcover: 224 pages
• Publisher: Collins; First edition (February 28, 1999)
• Language: English
• ISBN-10: 0887309631
• ISBN-13: 978-0887309632
• Product Dimensions: 8.6 x 5.8 x 0.9 inches
• Shipping Weight: 11.2 ounces
• Average Customer Review: 4.1 out of 5 stars  See all reviews (11 customer reviews)
• Amazon Best Sellers Rank: #1,503,405 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

19 of 20 people found the following review helpful:

5.0 out of 5 stars It's the little things that count., November 29, 2000

By 

Michael (Clinton Township) - See all my reviews

This review is from: 52 Weeks of Sales Success: America's #1 Salesman Shows You How To Close Every Deal! (Hardcover)

I sold Real Estate in the Detroit Metro area back in 1978, it was a tough market back then, left Real Estate for an Engineering position after two years. I have worked for this company that follows every business fad that comes along. Seven years ago we re-engineered and we Engineers had to be jacks and/or jills of all professions (Marketing, Accounting, Engineering, Administration etc....). At first many of us were scared and afraid to sell or market anything. It had been 20 years since I sold Real Estate but I looked at my old selling manuals and nothing seemed to help. I read about Ralph Roberts in a local paper here in Macomb County and went right to his office and purchased his book. This book has helped me sell over a Million dollars worth of Product and I am the No. # 1 Salesperson for our Company. This book is not only about about selling Real Estate but about preparing and being mentally ready to make sales, I've fallen in love with selling again. Thank You Ralph - Someday I would like to meet you and buy your lunch.

11 of 11 people found the following review helpful:

5.0 out of 5 stars It really motivated me!, June 7, 1999

By A Customer

This review is from: 52 Weeks of Sales Success: America's #1 Salesman Shows You How To Close Every Deal! (Hardcover)

I'm been in sales for seven years now, and I consider myself successful. But once I read this book, I found a number of elements that I didn't focus on daily. That's the key to success - to retain the focus and Ralph Roberts showed me how to achieve my greatest potential.

9 of 9 people found the following review helpful:

5.0 out of 5 stars Great Reminder!, August 2, 2000

By A Customer

This review is from: 52 Weeks of Sales Success: America's #1 Salesman Shows You How To Close Every Deal! (Hardcover)

Although this information can be fairly obvious - it is often overlooked. This quick and easy reference can be thumbed through in order to gain new a new approach regularly. Doing the same thing day in and day out makes you very regimeneted but this book helps the creative juices to flow.