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7L: The Seven Levels of Communication: Go From Relationships to Referrals Hardcover – September 2, 2014
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Based on seven years of reporting from over a dozen countries, writer Tom Wainwright takes you on an extraordinary journey into the business of being a drug lord. Learn more.
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Dave Ramsey, author of EntreLeadership and The Total Money Makeover
(7L) is the clearest, most concise book I’ve read on what it takes to be a great salesperson. It is obvious why Michael J. Maher is one of the greatest sales people in the world. This book will become a classic.”
Larry Kendall, Chairman Emeritus of The Group, LLC, and author of Ninja Selling
Master the generosity game...build a powerful, referral-based business...put the wisdom of (7L) into practice.”
Gary Keller, New York Times bestselling author of The Millionaire Real Estate Agent, The Millionaire Real Estate Investor, SHIFT, and The ONE Thing, and Cofounder of Keller Williams Realty International
(7L) is the most reliable and sensible business-building system I have ever seen... If you follow this amazingly simple recipe, I guarantee success will follow you.”
Todd Duncan, New York Times bestselling author of Time Traps and High Trust Selling
Required reading for all my coaches! Excellent!”
Bob Corcoran, founder of Corcoran Consulting & Coaching
Every real estate agent needs to read this book and give it to all their referral partners. In (7L), Michael J. Maher shows you how to build a recession-proof network.”
Dr. Ivan Misner, founder of BNI and Referral Institute and New York Times bestselling author of Masters of Sales
About the Author
More About the Author
A few other quick facts about Michael:
1) As a quarterback in high school, he broke 22 school records.
2) He has been featured on Zig Ziglar's World Wide Webcast two times.
3) He is the founder and father of the Generosity Generation.
4) He is married to Sheri and has a son, Max. They live in Kansas City and have homes in other locales.
Top Customer Reviews
|Length: 1:27 Mins|
Simply speaking, what are these steps... stop being all about yourself. Think of others first. Help people, connect people, be there for people. Do the small, simple things for them that they may not even realize means a lot to them. Things like handwritten notes are a HUGE deal.
I can personally tell you that by reading this book and following the plan laid out within its pages, I have become so busy that I have hired an assistant and opened an office. I didn't get the book until December of 2011. The impact has been dramatic, drastic and immediate!
We are all in sales, whether we like it or not. Even the person who sits behind a desk and crunches numbers will eventually have to sell something or someone. By creating these relationships, you can make a huge impact on a person's life... and even your own!
The book was a gift for me, but I liked it so much I purchased a couple copies through AMAZON as gifts for others.
It is geared toward real estate agents (as Mr. Maher is one) but with some thought you can adopt a lot of this to whatever your industry is. You need to judicially think about does this tactic make sense for me and can I implement it as is or do I need to modify it to fit my industry.
I also really enjoyed the way the book was written. It is a look at the mythical life of real estate agent Rick Masters and how he transforms his life and business through the implementation of guru Jay Michael's (also mythical) "Generosity Generation". The story line is simple but I was able to identify with Rick in many of the self-doubt, trials and tribulations he went through.
The only thing that I didn't like is that there were a few times when Mr. Maher left me hanging without clear instructions as to what to do. One instance was when Rick's coach told Rick to make 10 phones calls a day the first thing in the office. When Rick asked "what should I talk about" the coach's response was "you will know."
Really???!!!!! That is such a classic cop out and it wouldn't have taken much effort for the coach to list 5 to 10 ideas as to what to talk about. I am assuming that Mr. Maher does this himself and it would have nice if he would have shared his vast experience in what to say in these phone calls and how to make them productive.
Outside of that this is a great book and I definitely recommend you read it.
I am transitioning out of one business into a completely new business and this book is giving me the tools to make that transition happen faster and easier. It is also helping me secure a buyer for the salable assets of my previous business.
I have been in a dark hole and now I can see the light at the end of the tunnel. This book has made prospecting so much more fun and overall business is now more fun than ever. I look forward to the end results of referrals. Also I love helping people and I have always tried to incorporate that into my business but never k we exactly how. This book brought that principle to the forefront for me so now I can be myself and enjoy helping people and make money doing it.
Most Recent Customer Reviews
Loved the book and can't wait to begin implementing the strategies in my new career as a realtor! The book focuses on creating lasting relationships that will be the base of... Read morePublished 1 day ago by justin schuren
Great book. I definitely recommend it. It's not so much the business side of it but gives you a glimpse of how to treat different people who focus on different things when you're... Read morePublished 2 days ago by Citizen Kane
One of the best book written for Real Estate Agents who are looking for a direct path to follow using referrals to build their business. Read morePublished 15 days ago by JoAnn Donahue
This book has all the necessary elements for creating a focused and productive real estate enterprise. Read morePublished 24 days ago by Sven Skarie
I ordered this book for my team of agents 2 years ago and loved it so much that I give it to every new agent. The principles are key to every Realtor's success (and non-agents!).Published 1 month ago by Shannon Ensor
Great book on how to improve communications not only in your professional live, but with your personal life as well. Great read!!!Published 1 month ago by Gary Watson
Gave great advice for building a referral based real estate business. Beginning agents should read to develop great habits from the start.Published 2 months ago by Dana P Burk