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A Self-Publisher's Companion Paperback – March 1, 2011

ISBN-13: 978-0936385112 ISBN-10: 0936385111

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Frequently Bought Together

A Self-Publisher's Companion + The Fine Print of Self-Publishing, Fifth Edition: A Primer on Contracts, Printing Costs, Royalties, Distribution, E-Books, and Marketing + A Detailed Guide to Self-Publishing with Amazon and Other Online Booksellers: How to Print-on-Demand with CreateSpace & Make eBooks for Kindle & Other eReaders
Price for all three: $38.97

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Product Details

  • Paperback: 232 pages
  • Publisher: Marin Bookworks (March 1, 2011)
  • Language: English
  • ISBN-10: 0936385111
  • ISBN-13: 978-0936385112
  • Product Dimensions: 0.5 x 7.9 x 5.2 inches
  • Shipping Weight: 9.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (36 customer reviews)
  • Amazon Best Sellers Rank: #695,416 in Books (See Top 100 in Books)

Editorial Reviews

From the Publisher

"Book publishing is changing-for the better. This book explains the new and better ways to publish and promote your book. Don't be left behind."
-Dan Poynter, The Self-Publishing Manual

"Should one seek to go their own way, this book is a great lesson plan, from the mindset to the mechanics. This is actionable material, and worth your money."
-Chris Brogan, co-author of the New York Times Bestseller, Trust Agents

"Filled with valuable insight and practical tips, this book is highly recommended for aspiring authors."
-Dana Lynn Smith, The Savvy Book Marketer

"Finally, an Honest Advocate for First-time Authors! A lucky break indeed! For new writers immersed and perplexed with the intricate world of self-publishing options, Joel Friedlander's, A Self Publisher's Companion, is a tool they can utilize to clarify the journey and organize their goals. Commonly, new authors waste precious time and resources in failed attempts to self-promote their self-published works. Joel's book offers clear and comprehendible avenues for unmatched success. A must read for first-timers!"
-Carol Denbow, Senior Executive Editor, Plain & Simple Books

"A unique and important addition on the subject matter of self-publishing and why you should think about it."
-Zoe Winters, author of Smart Self-Publishing, Becoming an Indie Author

"This book is evergreen, it will outlive the latest tools and techniques in the online world. It resonates with Joel's many years of experience within the publishing world, his love of content creation and beauty as well as his amazing skills as a popular blogger. Highly recommended for anyone considering the self-publishing route or if you want to know more about aspects of publishing in a digital age. I have self-published four books now and still found myself jotting down notes from the useful information."
-Joanna Penn, TheCreativePenn.com

From the Author

I wrote this book to explain the world of self-publishing to authors thinking about getting into print or e-books. With the rise of print on demand technology and the coming of ebooks, it's time for every author to consider taking control of their publishing destiny. There's no reason for writers to postpone their writing career any more.

More About the Author

Joel Friedlander was born in the Bronx, New York. Raised in Westchester he attended school in Buffalo and Danbury, Connecticut. He is the author of "Body Types: The Enneagram of Essence Types." He has won the AIGA "50 Books of the Year Award" for his work at Aperture Publishing, and the Printing Industries of America Gold Award for his book design and production. He is the owner of Marin Bookworks of San Rafael, California. Joel is also the author of the Self-Publisher's Quick & Easy Guides, a series of subject-specific e-books that help to solve questions for self-publishers. These are available as PDF downloads and Kindle e-books.

In 2011 Joel published A Self-Publisher's Companion, Expert Advice for Authors Who Want to Publish. Drawn from his blog posts on www.TheBookDesigner.com, this book has been widely praised as an introduction to the new world of indie publishing. Joel's articles are also published on Publetariat.com, SelfPublishingReview.com, The RIT Open Publishing Lab, and as an author of exclusive content for CreateSpace.com. For more information on Joel, please see his blog at www.TheBookDesigner.com.

In his spare time Joel enjoys mountain biking, spending time with his family and cooking and baking for friends.

Customer Reviews

4.6 out of 5 stars
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The book is well organized and easy to use.
Kevin Sivils - KCS Basketball Enterprises
Joel Friedlander's "A Self Publisher's Companion" is a great resource for anyone who is interested in self-publishing.
Dr. Bojan Tunguz
Everything you need to know to get started on a self-publishing adventure you will find in this book.
Daniel Burke

Most Helpful Customer Reviews

12 of 12 people found the following review helpful By Michael McKee TOP 1000 REVIEWERVINE VOICE on March 28, 2011
Format: Paperback
I bought the Kindle edition of this book. I'm including that review below. The reason that I'm posting again is that the paperback product page makes it seem as if there were no Kindle edition. There is. Just choose Kindle Store for the title to get the book. This is the second book I've seen that Amazon has failed to link to its Kindle edition.

I've written "the end" for my novel. It's far from ready for the world, as it needs serious editing. Yet, it's near enough to done that I am seriously considering options for getting it out to the world. As a long time blogger, I have a strong bias towards self-publishing and want to seriously explore that option. The publication of "A Self-Publisher's Companion" just as I'm looking into that avenue is a godsend.

This book looks to serve as an excellent starting point in my exploration. It's current, and important consideration in the fast changing world of self-publishing. Since, it is a compilation of blog posts, edited into book form, it has the added benefit of reader's comments folded back into the text. That's an advantage that many experts lack, real-world feedback by the book's target audience. Also, since it evolved out of blog posts, "A Self-Publisher's Companion" has lots of wonderful lists. The format works. Here are some examples:

* 5 Good Reasons To Self-Publish Your Work
* 5 Things That Shouldn't Surprise You About Self-Publishing
* 17 Ways for Writer's to Publish Their Content
* 6 Keys to Self-Publishing Success in the Age of the Ebook

Another list, that is worth the price of the book by itself is "The Self-Publisher's Self-Questionnaire", which gets at motivations for self-publishing.
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Format: Paperback
I will have to admit to you right up front that I was fully prepared to dislike this work. I have read quite a number of what you would call "Self Help Books" over the years and found the majority of them to be poorly written, boring, pretty much useless and to top it off, most of them are either overtly or in a sneaky sort of way trying to sell you something. I have spent a lot of time both writing and talking in badmouthing such works. Yup, I had an attitude before I even opened the cover on this one.

Well, I suppose that in every life a bit of crow must be eaten from time to time and I am telling you that the dish was passed to me on this one. I will humbly eat it without any condiments to cover the taste.

My primary reason for being tempted to read this work is that I review a lot of books by self published authors. These books run the gambit from great and amazing to wretched and horrid. Since I review them I thought I should learn a bit about the process. Secondly, we have been putting together a group of children's e-books (hopefully they will not fall into the wretched and horrid category), and have been doing quite a lot of research via the web. I figured it really could not hurt to some expert advice on the subject and also figured "what can I loose?"

I must say that I was thoroughly enchanted by this work and found it to be simply running over with useful and helpful information. I also found it to be extremely motivating.

This is a collection of blogs by the author who has taking his writing and placed it into book format. This is NOT a "nuts and bolt press the button and then go to.....
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9 of 10 people found the following review helpful By J.F.Penn on March 30, 2011
Format: Kindle Edition
This is truly a companion for the thinking self-publisher. Joel is a polymath in the publishing world. He muses on the beauty of typography within a Milton text, the "kiss of inked type against the tooth of the paper" and yet his book also documents a transition to digital technology and how best to navigate it. We hear about how Cormac McCarthy still uses a typewriter and that the tools shouldn't get in the way of creation, but then we have hugely actionable chapters on creating tribes online, branding, blogging and twitter. Many will tell you that self-publishing is just loading your Word doc to Createspace but Joel starts with the questions you need to ask yourself upfront - Are you in business? Do you have the personality type to be a self-publisher? What does success look like to you?

This book is evergreen. It will outlive the latest tools and techniques in the online world. It resonates with Joel's many years of experience within the publishing world, his love of content creation and beauty as well as his amazing skills as a popular blogger. Highly recommended for anyone considering the self-publishing route or if you want to know more about aspects of publishing in a digital age. I have self-published four books now and still found myself jotting down notes from the useful information.
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3 of 3 people found the following review helpful By Dr. Bojan Tunguz HALL OF FAMETOP 50 REVIEWERVINE VOICE on December 10, 2011
Format: Kindle Edition
Self-publishing has the longest time had a very negative reputation. The assumptions about the motives and abilities of the people who chose to publish their books by themselves vary, but they are almost universally unfavorable. At least, that's how the publishing industry and the intelligentsia have viewed it. However, historically self-publishing has been an integral part of the book production industry, and in recent decades it has been staging a notable comeback. Two technological developments have made self-publishing more accessible than ever: the desktop publishing revolution of the 1980s, and the recent e-book revolution. Today, publishing your book is as easy as uploading a file from your computer to a website. Unfortunately this perceived simplicity of self-publishing makes it easy for the new authors to fall into many pitfalls and traps that lay on the path towards a well-written book.

Joel Friedlander's "A Self Publisher's Companion" is a great resource for anyone who is interested in self-publishing. Friedlander is a veteran of self-publishing, and for many years he has been posting his insights and advice on his blog. This book is a distillation of that effort and presents in a unified way some of the most important considerations that anyone interested in this way of publishing ought to keep in mind. None of the insights are obvious, and even people who may think that they know a thing or two about publishing will discover that there are way too many variables that go into making a book into a publishing success. The book deals with many common pitfalls that inexperienced self publishers run into, and reading about them in advance could literally save you years of effort.
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