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2 of 4 people found the following review helpful:
5.0 out of 5 stars Absolutely Fascinating Book, April 27, 2000
By A Customer
This review is from: Accounts, Excuses, and Apologies: A Theory of Image Restoration Strategies (Suny Sieres in Speech Communication) (Suny Series, Speech Communication) (Paperback)
How does a corporation possibly apologize for spilling thousands of gallons of oil in to the oceans? Sticky situations such as this are the subject of Dr. Benoit's work "Accounts, Excuses and Apologies." The book offers a fascinating view of the range of options that are available to individuals and groups who find themselves in the position of facing the public and having to say the hardest words ever, "I'm Sorry." Dr. Benoit's book offers the macrocosm which is applicable to everyone's microcosm in the world of accounts, excuses and apology.
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