About the Author
Moira Vetter didn't get serious about business until the second grade. That's when she started running the register in her father's pharmacy and got a first hand look at the rise and fall of an entrepreneurial venture.
Today she is the founder and CEO of Modo Modo Agency, an award-winning, business-to-business marketing firm that has won over 100 awards in its first 5 years. Modo Modo Agency, Moira's second entrepreneurial venture, won the #2 spot in the Atlanta Business Chronicle's 2010 Fastest Growing Women-Owned Firms ranking. The firm has offices in Atlanta and Los Angeles.
Moira began her professional career 25 years ago on the client side in technology and healthcare before moving to the agency world, working in several well-known national firms. In her career she has helped more than 170 businesses with well over 200 products and services define, launch, grow and even divest of their ventures.
She serves on the Executive Advisory Board and is Past President of the Atlanta Chapter of the America Marketing Association. She sits on the board of the Oxford Center for Entrepreneurs and is a member of the Leadership Atlanta Class of 2013. Moira also serves on the Georgia Department of Education's Marketing Cluster to help develop marketing curriculum for Georgia High School students. She was a featured Entrepreneur in the 30th Annual Consortium for Entrepreneurship Education, was a featured speaker at the Nonprofit Leadership Alliance and is a guest entrepreneurship blogger for Frazier & Deeter. She has appeared on Fox News, CBS Atlanta and CNBC.