Streetwise is devoted exclusively to business topics. From writing business plans, to financing, to building Web site traffic, these books provide everything ambitious business professionals need. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully.
| ||||||||||||||||||
Book Description
Frequently Bought Together
Editorial Reviews
Amazon.com Review
This layman's guide to establishing a small business not only explains the daunting challenge of getting started but helps readers through the even more intimidating processes necessary to keep the operation running. Packed with detailed instructions and colorful, illustrated examples, Small Business Start-Up is a neatly organized and easy-to-follow book. Even though Adams uses plainspoken language, he covers a comprehensive range of subjects, such as creating press kits, hiring strategies, the pros and cons of advertising mediums, and lessons in accounting. His advice is logical and straightforward, and will appeal mainly to those new to the world of business. He demonstrates that with enough foresight, knowledge, and self-motivation, it is possible to build a successful business--without a $50,000 MBA. --Cate Bick
Product Details
Would you like to update product info or give feedback on images?
|
More About the Author
Discover books, learn about writers, read author blogs, and more.
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
37 of 45 people found the following review helpful:
1.0 out of 5 stars
A cartoonish oversimplification of a complex subject,
By Tihocan "tihocan" (Tokyo, Japan) - See all my reviews
This review is from: Adams Streetwise Small Business Start-Up: Your Comprehensive Guide to Starting and Managing a Business (Paperback)
What do you look for in a business book? If you answered weird-looking fonts, cartoonish graphics, and breezy text, then Bob Adams' "Streetwise Small Business Start-Up" may be for you.Bob went to Harvard, but don't worry, this book won't be over your head. Mr. Adams' tips are long on folksy charm and short on hard facts. Often, he simply points out the obvious. Example (p.99): "Consumers tend to pay a lot more attention to feature coverage in newspapers, television, and radio than they do to advertising." You don't say, Bob? Mr. Adams tries to jazz up his limp writing by using strange fonts and dingbats, plenty of (uninformative) graphics, and even tilting whole pages diagonally, but these gimmicks merely underscore the book's emptiness. The graphics throughout are as vapid are as the text, and look like they were snatched from a bargain-basement clip-art collection. Would-be entrepreneurs, do yourself a favor and buy a different book.
6 of 6 people found the following review helpful:
4.0 out of 5 stars
Full of easy to understand advice for any small business,
By A Customer
This review is from: Adams Streetwise Small Business Start-Up: Your Comprehensive Guide to Starting and Managing a Business (Paperback)
This book is not just for start-ups. It's for anyone operating or considering starting a small business. Bob Adams knows his stuff. Not because he's some guy from Harvard, but because he has been through the small business wars.
The book presents information in short, easy to digest bites, and runs the gamut from where to get ideas for a business, to hiring your first employee, to firing your first employee, to selling the business. And everything in between. Legal matters, cash management, customer service, taxes, accounting, buying equipment... I really like the Q&A sections for each topic and the use of bullets and lists. They make it easy to find what you are looking for without having to hunt for it. My only complaint is that you have to order a separate CD to get templates and forms, but even without them this book is a bargain Ed Martin Small Business Information Guide http://sbinformation.miningco.com
9 of 12 people found the following review helpful:
4.0 out of 5 stars
This could be the only business guide you'll ever need.,
By A Customer
This review is from: Adams Streetwise Small Business Start-Up: Your Comprehensive Guide to Starting and Managing a Business (Paperback)
Whether you are planning to start a business or already own one, the Adams Streetwise Small Business Start-Up could be the only business guide you'll ever need. Organized into eight major sections covering strategy, marketing, sales, advertising, people, money, legal, and office, this book takes you from the very basics of starting a business through how to get the best and most effective marketing for your particular situation. It helps you deal with people problems that can waste your time and money. And it always keeps your eyes focused on your sales, costs and profits.(c)1999, VentureConsult.com
Share your thoughts with other customers: Create your own review
|
|
Inside This Book
(learn more)
First Sentence:
Regardless of whether you manage a business by yourself from your basement or a global conglomerate, success is going to come a lot easier if you have a simple strategy backed up by a detailed plan that you update at least once a year. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
transit ads, bond stationery, complete business plan, hiring firm, independent representatives Key Phrases - Capitalized Phrases (CAPs): (learn more)
Adams Streetwise Small Business Start-Up, United States, Bright Lawn, The Tool, West Coast Shoe, Central City, Springfield Bank, Winter Solstice Star, John Smith, Starlight Computer, Harvard Business School, Inventory Replacement, Manager Tom, New Orleans, Bob Adams, End of Year New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Regardless of whether you manage a business by yourself from your basement or a global conglomerate, success is going to come a lot easier if you have a simple strategy backed up by a detailed plan that you update at least once a year. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
transit ads, bond stationery, complete business plan, hiring firm, independent representatives Key Phrases - Capitalized Phrases (CAPs): (learn more)
Adams Streetwise Small Business Start-Up, United States, Bright Lawn, The Tool, West Coast Shoe, Central City, Springfield Bank, Winter Solstice Star, John Smith, Starlight Computer, Harvard Business School, Inventory Replacement, Manager Tom, New Orleans, Bob Adams, End of Year New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 4
books:
1
book
cites this book:
- Human Resources (Vocational Business, 4) (Bk. 4) by Keith Brumfitt on page 222
- Business Forms by Socrates Media in Back Matter
- Middle East (Handbooks to the Modern World) by Michael Adams on page 152
- Streetwise Complete Business Plan: Writing a Business Plan Has Never Been Easier! by Bob Adams in Back Matter
- Professional Tarot: The Business of Reading, Consulting and Teaching by Christine Jette in Back Matter (1), Back Matter (2), and Back Matter (3)
What Other Items Do Customers Buy After Viewing This Item?
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Listmania!
|
|
