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“[Harford] offers a very useful guide for people preparing to live in the world as it really is.” — David Brooks, The New York Times
“Tim Harford’s terrific new book urges us to understand profit from our muddling . . . Harford is a gifted writer whose prose courses swiftly and pleasurably. He has assembled a powerful combination of anecdotes and data to make a serious point: companies, governments and people must recognise the limits of their wisdom and embrace the muddling of mankind.” — Edward Glaeser, Financial Times
“Adapt is a highly readable, even entertaining, argument against top-down design. It debunks the Soviet-Harvard command-and-control style of planning and approach to economic policies and regulations and vindicates trial and error (particularly the error part) as a means to economic and general progress. Very impressive!” —Nassim N. Taleb, Distinguised Professor of Risk Engineering, NYU-Poly Institute and author of The Black Swan
“Tim Harford has made a compelling and expertly informed case for why we need to embrace risk, failure, and experimentation in order to find great ideas that will change the world. I loved the book.” —Dan Ariely, author of Predictably Irrational and The Upside of Irrationality
“Tim Harford could well be Britain's Malcolm Gladwell. An entertaining mix of popular economics and psychology, this excellently written book contains fascinating stories of success and failure that will challenge your assumptions. Insightful and clever.” —Alex Bellos, author of Here’s Looking at Euclid
Tim Harford is the Undercover Economist and Dear Economist columnist for the Financial Times. His writing has also appeared in Esquire, Forbes, New York magazine, Wired, The Washington Post, and The New York Times. His previous books include The Undercover Economist and The Logic of Life. Harford presents the popular BBC radio show More or Less and is a visiting fellow at London's Cass Business School. He is the winner of the 2006 Bastiat Prize for economic journalism and the 2010 Royal Statistical Society Award for excellence in journalism.
If you've always done something a particular way, it's probably wrong.
I found the book interesting throughout, possibly because I like reading anecdotes and give life to the points authors try to make.
Also useful is the fact that many examples are very very current and the academic references are very up to date.
This book may have started a failure, if its central premise is to be believed, but it clearly ended a success. Interesting, enriching and enjoyable.Published 10 days ago by Greg Salter
We have heard it, Success Starts with Failure and then we spend our whole life trying to avoid "Failure," WHY, it is all about "Pride," one of the 7 deadly sins,... Read morePublished 3 months ago by Daniel M.
I really wanted to like this book; I quite like Tim's work in the FT. But, this book was full of the most obvious "wisdom" that even a college grad would be well versed... Read morePublished 3 months ago by Raj Nair
Very insightful book on decisionmaking in government and firms, adaptive trial and error, strategies for coping with innovation, behavioral economics, etc. Read morePublished 5 months ago by Bryan L. Boulier
I know many people don't believe that startups must fail to succeed, but I'm a believer. There are examples of blooming startups that have never "pivoted" (Puppet Labs),... Read morePublished 8 months ago by Hobson Lane
I read this because I enjoyed and learned a lot from Tim Harford's other books. Undercover Economist has become the test I use when teaching undergraduate Economics classes. Read morePublished 9 months ago by S. Power
"Adapt" is a fun book to read. I bought most of it what it said, but then I bought most of what it said before reading it. Read morePublished 9 months ago by Keyon Dupre