Advanced Selling Strategies: The Proven System Practiced by Top Salespeople [Abridged, Audiobook] [Audio Cassette]

Brian Tracy (Author)

Book Description

Publication Date: February 1, 1995

Gain the edge you need!

Selling is a mental game, Brian Tracy says, and it gets tougher all the time. A successful salesperson needs a psychological edge over his competitors. In "Advanced Selling Strategies", Tracy tells how to gain this edge by following never-fail principles, techniques and methods used by thousands of top sales people everywhere.

Tracy explains how these laws make it possible to overcome psychological barriers by developing a clear blueprint for sales success, and by learning how to spend more time with customers who represent the greatest return on your time.

The most successful salespeople are constantly in training. "Advanced Selling Strategies" will help you develop self-confidence, create a positive first impression, and differentiate yourself in the customer's mind. You will also learn techniques for preparing presentations, generating repeat sales, and building high-quality relationships.

Editorial Reviews

About the Author

Brian Tracy is one of America's top sales trainers and consultants. The chairman of Brian Tracy International, he has taught his hugely successful sales techniques to more than one million sales professionals at seminars worldwide. Prior to founding Brian Tracy International, he was the chief operating officer of a development company with $265 million in assets and $75 million in annual sales. He has had successful careeers in sales and marketing, investing, real estate development and syndication, importing, distribution, and management consulting. He is also the author-narrator of many best-selling audiocassette programs on sales and personal achievement, and is the author of the book Maximum Achievement. He lives in San Diego, California, with his wife and four children.

From AudioFile

If you need all the basics of a sales course in only 90 minutes--here they are. Created by a sales training expert, the program encompasses everything from sales-call rehearsal to effective closing methods. In between are tips for creating a professional image, handling rejection and prospecting for clients, along with a list of interest-generating questions to ask during sales presentations. Healthy emphasis is placed on the "new model of selling," which stresses a consultative approach. The practical information more than makes up for the dry presentation. D.M.G. (c)AudioFile, Portland, Maine

Product Details

• Audio Cassette
• Publisher: Simon & Schuster Audio; Abridged edition (February 1, 1995)
• Language: English
• ISBN-10: 0671869760
• ISBN-13: 978-0671869762
• Product Dimensions: 6.8 x 4.2 x 0.8 inches
• Shipping Weight: 3.5 ounces
• Average Customer Review: 4.0 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #2,841,112 in Books (See Top 100 in Books)
  • #66 in Books > Books on Cassette > Business > Sales

Customer Reviews

Most Helpful Customer Reviews

13 of 15 people found the following review helpful:

1.0 out of 5 stars Quantity doesn't equal quality, December 1, 2003

By 

Daniel Ho "dkyho" (Edmonton, Canada) - See all my reviews
(REAL NAME)   

This review is from: Advanced Selling Strategies: The Proven System Practiced by Top Salespeople (Audio Cassette)

If the sign of a good book is having lots of pages, I'm sure that this would be the best sales book on the market. But it's not a good book. Not even close.

The content is valuable, but it's poorly organized. If I followed Brian Tracy's advice on Pareto's Law, then I'd be frustrated looking for the 20% of the content that is actually useful. This is Brian's worst sales book by far, and not a book I would recommend to anyone, let alone someone just starting out in sales.

It would be a better book if he cut the fluff by 75% and got to the point. Instead of "Advanced Selling Strategies", pick up "Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets" by the same author. The content is almost identical, and a much easier read.

3.0 out of 5 stars Surely not advanced..., May 6, 2011

By 

Mal S. Maher - See all my reviews
(REAL NAME)   

This review is from: Advanced Selling Strategies: The Proven System Practiced by Top Salespeople (Audio CD)

Didn't learn much and I'm not someone who's been to seminars. Most of this is common sense and truthfully...a lot of it would work on a feeble minded 5 year old. There is some solid stuff in here but nothing earth shattering.

5.0 out of 5 stars A great cd for the read, May 3, 2009

By 

Scott S, Bell "Entreprenuer" (Elk Grove California) - See all my reviews
(VINE VOICE)    (REAL NAME)   

This review is from: Advanced Selling Strategies: The Proven System Practiced by Top Salespeople (Audio CD)

This is a great audio series to keep in your car if you are in sales. Brian provides great information from start to finish to help keep your sales on track. Great to listen to before of after calls as a reminnder of how to get to or stay on top.