Advertising Principles and Effective IMC Practice [Import] [Paperback]

William Wells (Author), Sandra Moriarty (Author), John Burnett (Author), May Lwin (Author)

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Product Details

Paperback
Publisher: Prentice Hall Singapore (February 23, 2007)
Language: English
ISBN-10: 0131676601
ISBN-13: 978-0131676602
Product Dimensions: 10.9 x 8.5 x 0.9 inches
Shipping Weight: 3 pounds
Amazon Best Sellers Rank: #9,156,514 in Books (See Top 100 in Books)

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