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2 Reviews
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5.0 out of 5 stars
Changing from a 20th Century status and power driven environment to a 21st continuous learning and collaborative environment,
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This review is from: After Image: Mind-Altering Marketing (Paperback)
After Image is much more than a marketing and branding education. Grant communicates very powerfully the change in structure and thinking that is necessary for individuals and for us as whole to succeed in the 21st Century. His explaination of moving from a work/status ethic to a continuous learning/collaborative/networking ethic provides a structure for individuals, organizations and countries to base their readiness for the real work of the 21st Century.
0 of 1 people found the following review helpful:
5.0 out of 5 stars
After Image, creative insight into next generation branding.,
By Vinay (India) - See all my reviews
This review is from: After Image: Mind-Altering Marketing (Paperback)
After Image is a must for any one who is into Branding & Marketing. The experience is so rich that it makes you feel like leveraging John Grant's expertise & masterly over the field within hours!
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After Image: Mind-altering Marketing by John Grant (Hardcover - July 1, 2002)
Used & New from: $21.64
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