Dr. Farb is a member of the American Academy of Ophthalmology, the Union of American Physicians and Dentists, the AOJS, the American Association of Physicians and Surgeons, the ASTD, the E-Learning Forum, the Southern California Biomedical Council, the PDA (Parenteral Drug Association), the Biotechnology Industry Organization, and the Medical Marketing Association. He has attended many pharmaceutical conferences and has taken the same training as FDA employees on Part 11 (Electronic Records and Computer Systems).
Bruce Gordon is the Creative Director for UniversityOfHealthCare/ UniversityOfBusiness and plays an important role in writing their more creative projects, especially those with stories. After receiving a BA in Economics from UCLA, he began a freelance writing career that included technical writing (such as a manual for Princess Cruise Lines), stand-up comedy routines for nationally known comedians, and screenplay writing. He has done production support work with famous Hollywood personalities on such well-known productions as Aaron Spelling's "Dynasty" and "Love Boat" TV shows. An audio-visual software specialist, he is a versatile artist, with published works in a variety of media, including music, motion graphics, and digital video short film. Bruce has completed a Computer Systems Validation training course given to FDA officials.
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