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Agewise: Fighting the New Ageism in America [Hardcover]

Margaret Morganroth Gullette
3.9 out of 5 stars  See all reviews (9 customer reviews)

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Book Description

April 15, 2011

Let’s face it: almost everyone fears growing older. We worry about losing our looks, our health, our jobs, our self-esteem—and being supplanted in work and love by younger people. It feels like the natural, inevitable consequence of the passing years, But what if it’s not? What if nearly everything that we think of as the “natural” process of aging is anything but?

In Agewise, renowned cultural critic Margaret Morganroth Gullette reveals that much of what we dread about aging is actually the result of ageism—which we can, and should, battle as strongly as we do racism, sexism, and other forms of bigotry. Drawing on provocative and under-reported evidence from biomedicine, literature, economics, and personal stories, Gullette probes the ageism that drives discontent with our bodies, our selves, and our accomplishments—and makes us easy prey for marketers who want to sell us an illusory vision of youthful perfection. Even worse, rampant ageism causes society to discount, and at times completely discard, the wisdom and experience acquired by people over the course of adulthood. The costs—both collective and personal—of this culture of decline are almost incalculable, diminishing our workforce, robbing younger people of hope for a decent later life, and eroding the satisfactions and sense of productivity that should animate our later years.

Once we open our eyes to the pervasiveness of ageism, however, we can begin to fight it—and Gullette lays out ambitious plans for the whole life course, from teaching children anti-ageism to fortifying the social safety nets, and thus finally making possible the real pleasures and opportunities promised by the new longevity. A bracing, controversial call to arms, Agewise will surprise, enlighten, and, perhaps most important, bring hope to readers of all ages.


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Agewise: Fighting the New Ageism in America + Aged by Culture + Learning to Be Old: Gender, Culture, and Aging
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Editorial Reviews

Review

"We haven't done justice to age in the popular press. Margaret Gullette may change that. It will be a more mature country that takes note of so important a voice, giving hope that our culture may yet value wrinkles—the face's road map of experience—accumulated from smiles, tears, and the hard-won wisdom of the body."

(Bill Moyers)

"Margaret Morganroth Gullette is one of the shining lights of age studies. For two decades she has been sweeping her bright searchlight across the landscape of American social, political and popular culture to identify and analyze ageism wherever it lurks. In provocative chapters laced with insight and originality, Gullette examines a broad range of subjects from later-life sexuality to dependency, from midlife layoffs to suicide."

(Alix Kates Shulman, author of To Love What Is: A Marriage Transformed)

"Eloquent and infuriating, packed with facts and bristling with ideas, Agewise is essential reading for anyone who is 'aging'--which is to say, everyone."

(Katha Pollitt, author of The Mind Body Problem: Poems)

“Margaret Morganroth Gullette is a brilliant analyst and she makes strong and convincing arguments that ageism is far from dead.  Agewise also makes an extremely powerful case on behalf of ‘progress,’ or what I call ‘positive aging.’ Her book is a call to arms for us to wake up to a prejudice that afflicts us all. A must read.”

(Harry R. Moody, Director of Academic Affairs, AARP)

"An instant classic. . . . Gullette's scholarship is sound and wide-ranging. She has a great command of the literature from history, social sciences research, political theory, economics, morality, religion, women's studies, gerontology, psychology and psychiatry, cultural studies, American civilization, and literary works. This is a brilliant and important book and is filled with terrific analyses and with powerful suggestions about the need for sweeping social change to eliminate the lethality of ageism. It will utterly transform the way people think about aging and ageism." (Paula J. Caplan, author of They Say You're Crazy: How the World's Most Powerful)

"'Good stuff happens not because we are still young, but because we are not.' Anyone familiar with the rallying calls of Margaret Morganroth Gullette, one of the leading forces behind the development of 'ageing studies' in the US, will not be surprised to find this cheering thought in her latest book, Agewise. . . . Gullette insists that she is not merely trying to replace the cultural decline narrative with a progress narrative, or disowning our fears or the needs and pains of ageing bodies. Of course, over a long life we will face tragedies and losses, over and over again. However, she listens out for alternative elegies of later life, trawling the resources of literature, memoir, her own life and those of others to suggest ways in which we can face this together. . . Refreshingly, Gullette, in her sixties, is capable of greater self-acceptance of her ageing body and appearance than de Beauvoir could ever manage. . . .  In ageing, we may find strength simply in sharing our black humour, defiance and rage, while fighting as imaginatively as we can against the bitterness, perplexity and humiliation that accompany not only our experiences of old age but, increasingly, those of mid-life also." (Times�Higher Education)

"A full-throated analysis of and attack on a pernicious new 'ism.' Sample chapter title: 'Hormone Nostalgia.'"
(Harvard Magazine)

"Gullette is the Amazing Randi of ageist stereotypes. She is forever unmasking intellectual quackery and sociopolitical deceptions intended to sell people in midlife and older years on fears about their shortcomings--fears one might allay with Oil of Olay and other products concocted by the Age-defying Industrial Complex. Gullette deconstructs much of what Americans dread about aging and reveals that it actually results from ageism. The book includes personal stories, little-reported findings from biomedical research, accounts of age-biased coverage of Hurricane Katrina (in which three-quarters of those who died were 60 or older), the impact of the economic meltdown, and social attitudes reflected by major fiction authors. The book is something of a manifesto, elaborating an anti-ageism plan that begins with teaching children that living a long life isn't such a bad thing. Gullette goes on to advocate for stronger social insurance protections that would ensure the benefits of the longevity revolution, both for individuals and society."

(Generations Beat Online)

"A must-read for anyone expecting to grow old in this culture--most of us, one hopes. Of particular interest are Gullette's [chapters] on cosmetic surgery, late-life sexuality, memory loss, and the suicide of the feminist scholar Carolyn Heilbrun. . . . Gullette's chapter 'Overcoming the Terror of Forgetfulness' is the best essay on memory loss that I have read. Based partly on the author's experiences with her mother, it reveals her deep compassion and insight. . . . Gullette coined the term 'age studies,' that is, a critical perspective on the entire life-course, and Agewise demonstrates that she is a master practitioner of the discipline. She labels ignorance of old age 'a social epidemic.' This bias, she says, can be remedies 'not just by living, which is slow and uncertain, but by raising one's consciousness."
(Women's Review of Books)

"Award-winning feminist author Gullette takes a hard look at the connection between exaggerated fears about the burden of caring for the elderly and a struggling economy in which older workers have a hard time finding employment. 'Being "too old" is too large a part of the ongoing economic meltdown to ignore.' Describing prejudice against older Americans as bigotry, Gullette refers to negative stereotypes, such as the term "greedy geezers" and the mythical Eskimo practice of putting the elderly on ice-floes, as "hate speech" that makes acceptable the notion that the old have a duty to die. . . . While admitting to the reality of the "bitterness and perplexity and humiliations" of decline, Gullette writes poetically and persuasively in general, and tenderly about her 96 year-old mother, who has suffered considerable memory loss, increasing blindness, and physical frailty but retains her cognitive faculties and joy for life. Important social criticism from a prominent scholar."

(Publishers Weekly)

"Gullette proposes fresh ways of thinking and intervening to alleviate and, ideally, eradicate ageism pervasive over the life course. . . . Gullette's gift for storytelling enthralls readers."

(The Gerontologist)

"This is a very important book. It touches raw nerves. It reaches deep into the culture; it explores a difficult and dangerous terrain. It stirs up emotion. Margaret Morganroth Gullette has thrown herself headlong into the subject. A formidable achievement. A combination of sharp analysis, the marshaling of significant information, and social outrage. Written with literary flair and eloquence."

(Socialism and Democracy)

"Margaret Morganroth Gullette is the person to convince you that this 'decline narrative' is a problem, and that you play a role in changing it. . . . Gullette builds upon her anti-ageist convictions throughout each chapter, and the breadth of topics leaves readers with an understanding of just how ubiquitous ageism is in our culture."
(Bitch Magazine)

"Her ability to weave together a work that ranges from literary analysis to studies on cosmetic surgery resisters, is seamless and in-depth. . . . Composed in three parts, each section builds on the next with a strong theme of respect for the whole of the human life course. . . . She compares the ‘burgeoning army of the old’ rhetoric to the moral panic surrounding HIV and AIDS in the 1980s, an apt analogy. . . .  Bio-medicalization, sexuality and caregiving receive surprisingly fresh analyses. . . . Her turn from mind, as the producer of memory, to the holder of a myriad range of qualities from ethical reasoning and emotional intelligence to judgment and intuition, reminds us that we are whole people rather than a symptom cluster waiting to pounce as we age. . . . At the same time as Gullette describes 'othe'’, she has the uncanny ability to invite the reader to step close to ageing bodies and souls and, then, reminds us that we cannot slide into another’s life course; can never wrap ourselves in their experience of ageing. It is this insight and her keen ability to turn a phrase that makes Agewise both excellent scholarship and a deeply readable and provoking book."
(Health)

“Gullette ties all these strands together with concepts of a ‘culture of decline’ and the institutionalized ‘systems of decline’ that profoundly and negatively affect the way we see our passage through the life course. . . . Gullette uses provocative and sociologically unconventional types of evidence in the largest part of the book. . . . This makes her work accessible to a wider audience than academics, which is clearly her intent. Hers is a consciousness-raising mission, to take ageism as seriously as racism and sexism. It is a major social issue which impacts all of us into the future. . . . Gullette has provided a devastating cultural critique. . . . This book is a wake-up call for all of us.” (Contemporary Sociology)

About the Author

Margaret Morganroth Gullette is the author of three previous books, including Aged by Culture, which was chosen a Notable Book of the year by the Christian Science Monitor, and Declining to Decline.


Product Details

  • Hardcover: 304 pages
  • Publisher: University Of Chicago Press (April 15, 2011)
  • Language: English
  • ISBN-10: 0226310736
  • ISBN-13: 978-0226310732
  • Product Dimensions: 6 x 0.9 x 9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #109,251 in Books (See Top 100 in Books)

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Customer Reviews

3.9 out of 5 stars
(9)
3.9 out of 5 stars
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Most Helpful Customer Reviews
21 of 21 people found the following review helpful
5.0 out of 5 stars Agewise and Wisdom May 13, 2011
Format:Hardcover
"Agewise" is powerful and had a serious impact on me. I am a seveny-one year old woman at the peak of my career and often the oldest in the room. I used to introduce myself as someone who has worked in this field (affordable housing) for more decades than I want to admit. After reading "Agewise," I no longer say those words. Nor do I feel them. I now feel proud of my track record and experience. The book is sensitive,thoughtful and humanistic. Instead of fearing age, people of all age groups should work together to plan how older people can cherish their lives and use their experience to benefit society.

Read the book.
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4 of 4 people found the following review helpful
5.0 out of 5 stars fear ageism, not aging August 25, 2011
Format:Kindle Edition
Not just an impressive piece of scholarship, AGEWISE is a persuasive manifesto about Americans' irrational fears of growing older and the politics that feed these fears. Gullette's writing is clear and lively, and she argues powerfully against the reflexive association of aging with decline -- not even old age, merely aging-past-youth -- which distorts the truth of people's experiences and demeans the life course.

We don't age alone or in a vacuum, Gullette points out. We age in culture, and this country's youth-centric one is almost eerily resistant to anything besides what she dubs the "decline narrative": that after youth, life goes downhill in every way. "It's as if nobody has a good old age anymore, let alone a good death," she writes. "Something in American culture blocks out the joyful and the political images, causing people to leap over them to final images of helplessness, decrepitude, pain, abuse, and demeaning death." In fact the vast majority of older Americans live independently, enjoy their lives, and are healthy until they come down with the illness that does them in.

Gullette is at her most vehement when arguing against what she calls the "duty-to-die" movement, which has even the middle-aged worrying about whether suicide will become the ethical option lest they become a "burden" to themselves or society. "Often resources for caring for people over 65 are discussed as if they were intrinsically scarce, rather than the result of policy," she writes. She also draws movingly on her experience of her mother's cognitive decline, pointing out that Alzheimer's disease is a characteristic of some old people, not of old age, and that our growing obsession with memory loss makes it ever harder to make that case.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Life-changing November 1, 2011
Format:Hardcover|Amazon Verified Purchase
A truly inspiring and eye-opening book. I kept punching my fist in the air and shouting "yes!" as I read it. I've spent this year deeply involved in moving my elderly uncle to an assisted living facility near me. This book articulated my feelings, helped me understand some of my confusion, and pushed me to rededicate myself to doing the very best for my uncle. It also filled me with hope and determination regarding my own old age.
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2 of 2 people found the following review helpful
4.0 out of 5 stars A book for all ages! September 17, 2011
Format:Hardcover
Baby Boomers would be hard pressed in our youth worshipping culture not to notice how this generation is subject to prejudice if not downright hatred. Some truly horrible things are said and even printed ("Just die already") that, were they referring to any other group, would clearly be considered hate speech. All baby boomers aren't entitled narcissists, neither more nor less than all young people are! Agewise is a call to arms (ageism is as much an issue as feminism, and often the two are intertwined). It is a sad commentary on our society that ageing is seen as a curse rather than a blessing. As a prejudice, it is more than inane (aren't they all?). Still, what ageism reviles as "other" is a condition we all share. We're all getting older, day after day, Ageism takes its toll on every single one of us, from very early on. Agewise is not a depressing book however; it's also encouraging and heartening. Society is who we are; prejudices can be fought.
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1 of 1 people found the following review helpful
3.0 out of 5 stars A new who am I September 30, 2012
Format:Hardcover
I am a professional actor on B'way,Off B'way in regional theaters film and TV. I also won the Elliot Norton and Irne Awards for creating Golda in ""Golda's Balcony. Mostly I want to use AGEWISE as a jumping off point for investigating pieces that I can use in a theatrical collage..that will tell the storis of the myraids of woman we really are, not who we are supposed to be. My sense from Margaret Gullette's fine work is that she is opening up the boundries.
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1 of 1 people found the following review helpful
4.0 out of 5 stars Eye-opening guide to ageism and its effects August 28, 2012
Format:Hardcover
Margaret Morganroth Gullette's intelligent, personal book illuminates biases about aging that probably affect your company, without most of the people who work there being consciously aware of it. Gullette explains the roots of ageism. She provides informative anti-stereotyping statistics; for example, memory problems affect just 20% of those older than 65. Her book also offers suggestions for fighting ageism in the workplace and in society at large, and ideas that will prove useful to those whose work requires planning for demographic changes in the labor pool. Even though her arguments may be densely worded and roam across a wide, not always unified, range, getAbstract recommends Gullette's impassioned insights to HR managers, hiring managers and executives whose policies and practices must integrate new ideas about aging.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Agewisdom unearthed April 5, 2012
Format:Hardcover|Amazon Verified Purchase
"Agewise" delivers inspired straight talk on aging in America for boomers and all our loved ones across the generations--up and down. A couple of gems are worth calling out in particular. Gullette's "epiphany in the shower" passage on pages 32-33, a must-read for women, is transformational! Also, her counter to our culture's aging-as-decline narrative is finely crafted, touching on topics ranging from consumer businesses and social class issues through habits of speech, with clear cross-generational implications. If you are a boomer, read this book with your same-aged friends, yes, then read it again with your Gen X and Gen Y friends. This aging process, not for sissies, is one I want to help pass on to next-gens with integrity. At age 62, I heard in "Agewise" a call to action for my next 2-3 decades (fingers crossed) of living!
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