Agribusiness and Society: Corporate Responses to Environmentalism, Market Opportunities and Public Regulation [Paperback]

Kees Jansen (Editor), Sietze Vellema (Editor)

Book Description

Publication Date: November 25, 2004

This volume examines in detail how far agribusiness corporations are responding to the opportunities and pressures resulting from emerging environmental awareness, to play their part in the "greening" of agriculture and food. In particular, in what ways are these corporations changing their R&D and business practices in order to develop new environmentally oriented products, services and methods of production? And what can they change of their own volition, and where is external direction a necessary condition of environmentally friendly innovation? These questions are explored through a series of highly original investigations of particular biotech and other agribusiness companies--including Monsanto, Ciba Geigy, Dole, and Chiquita--and their behavior in particular parts of the world, including California, Europe, Australia, Brazil, and Central America.

Editorial Reviews

About the Author

Kees Jansen is Lecturer in the Technology and Agrarian Development Group at Wageningen University in the Netherlands.

Sietze Vellema is Scientific Researcher in Technology Management and Policy in the Institute for Agro-Technical Research, Wageningen University and Research Centre.

Product Details

• Paperback: 304 pages
• Publisher: Zed Books (November 25, 2004)
• Language: English
• ISBN-10: 1842774131
• ISBN-13: 978-1842774137
• Product Dimensions: 8.4 x 5.5 x 0.7 inches
• Shipping Weight: 14.1 ounces
• Amazon Best Sellers Rank: #3,758,495 in Books (See Top 100 in Books)