The goal of this book is to help professional broadcast reporters, producers, and photojournalists tell stronger stories. It can serve as a guide for news managers whose job it is to train, coach, and inspire others. Veteran journalist Al Tompkins is Broadcast and Online Group Leader for the Poynter Institute for Media Studies.
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Book Description
Editorial Reviews
About the Author
Al Tompkins
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Most Helpful Customer Reviews
5 of 5 people found the following review helpful:
5.0 out of 5 stars
Probably THE book to read for any up-and-coming reporter...,
By TV Reporter (Florence, Alabama) - See all my reviews
This review is from: Aim for the Heart (Hardcover)
Mr. Tompkins' book was the reason I got my first job coming out of college. The first two stories I put on my resume tape were heavily influenced by the things I read in 'Write for the ear, shoot for the eye, aim for the heart.'
Al explains things so that you not only understand how to do the things we do, but also why we do the things we do. I still keep the book on my desk, and whenever my reporting gets into a rut, I haul out Al's book and re-read it. My next few stories are always better than my last few stories.
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Loved this book,
By
This review is from: Aim for the Heart (Hardcover)
I've worked as a tv reporter for nearly 21 years...16 years in Portland, Oregon. This is by far one of the very best books I've read on the art of writing for tv news. I found it useful after reading the very first page. Tompkins uses clear, concrete examples to illustrate his points which instantly made me a better writer. Its refreshing to think about our craft with new insight on the purpose and focus of each story. I've urged all the producers and reporters in our newsroom to get and read this!
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Great teaching tool,
By "lauraekn" (Texas) - See all my reviews
This review is from: Aim for the Heart (Hardcover)
I purchased this book to help teach high school students how to write for broadcast, and the lessons Tompkins gives are valuable for students and professionals. Tompkins shows the process behind the writing and the factors a reporter should consider, such as when less writing is more. The book is funny, entertaining, and touching at the same time. He gives many specific examples, including exerpts from scripts, that show the detail and the planning behind the writing. It changes the viewer's perspective on the television news, and it certainly could help professionals refine their writing for broadcast.
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Front Cover | Front Flap | Table of Contents | First Pages | Index | Back Flap | Back Cover | Surprise Me!
Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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great photojournalists, best photojournalists, subjective adjectives, enterprise reporting, file tape, crime coverage Key Phrases - Capitalized Phrases (CAPs): (learn more)
Tough Calls, New York, The Power of Enterprise Reporting, The Art of the Interview, United States, Fort Campbell, The Shape of the Story, World Trade Center, Christmas Eve, Les Rose, Little Red Riding Hood, Get Me Some Disaster Pictures, Soldier Comes Home, Vernon Stone, Air Force, Write Inviting Leads, The Poynter Institute, Alyce Loucks, Jill Geisler, Columbine High School, Boyd Huppert, Monica Moses, Fred Friendly, The Culture of Fear, Paul Hawkins Browse Sample Pages:
Front Cover | Front Flap | Table of Contents | First Pages | Index | Back Flap | Back Cover | Surprise Me!
great photojournalists, best photojournalists, subjective adjectives, enterprise reporting, file tape, crime coverage Key Phrases - Capitalized Phrases (CAPs): (learn more)
Tough Calls, New York, The Power of Enterprise Reporting, The Art of the Interview, United States, Fort Campbell, The Shape of the Story, World Trade Center, Christmas Eve, Les Rose, Little Red Riding Hood, Get Me Some Disaster Pictures, Soldier Comes Home, Vernon Stone, Air Force, Write Inviting Leads, The Poynter Institute, Alyce Loucks, Jill Geisler, Columbine High School, Boyd Huppert, Monica Moses, Fred Friendly, The Culture of Fear, Paul Hawkins Browse Sample Pages:
Front Cover | Front Flap | Table of Contents | First Pages | Index | Back Flap | Back Cover | Surprise Me!
Citations (learn more)
4
books
cite this book:
- Broadcast News Handbook: Writing, Reporting, Producing in a Converging Media World (NAI) by C. A. Tuggle on page 233
- Broadcasting Through Crisis: How to Keep Going When Tragedy Hits by Ann S. Utterback in Back Matter
- Resumetapebook: The Job-Hunting Handbook for Television Journalists by Rose Tibayan on page 740
- Producing for TV and Video: A Real-World Approach by Cathrine Kellison in Back Matter
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