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Ain't It Cool? Hollywood's Redheaded Stepchild Speaks Out [Hardcover]

Harry Knowles (Author), Paul Cullum (Author), Mark Ebner (Author)
2.5 out of 5 stars  See all reviews (63 customer reviews)


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Book Description

March 5, 2002
Harry Knowles, a college drop-out who grew up on films, started the Ain't It Cool Web site from his bedroom in Austin, TX, and in four short years has become one of the most powerful and feared men in show business. With his legion of "spies," Harry has crashed the insider world of Hollywood, uncovering guarded secrets about scripts, casting, production, test screenings, and the release of films, before anyone else. In AIN'T IT COOL, Harry uses his own story as a launching pad for his life-long obsession with films and how they're made-the good, the bad, and the ugly. AIN'T IT COOL is the story of the ultimate movie geek getting a place at Hollywood's most exclusive table. It's for anyone who loves movies and the entertainment industry.


Editorial Reviews

From Publishers Weekly

The creator of the studio-scooping Web site aintitcoolnews.com delivers a rollicking memoir, a passionate analysis of film industry flaws and an infectious appreciation of "the last bastion of true democracy in America" movies. The child of an alcoholic Texas heiress and a Young-Republican-turned-hippie, Knowles split his childhood between the family compound of his mother's violent relatives and trips to Mexico and Central America, where he and his father would collect native art to resell. After an accident left him bedridden, Knowles launched his Web site, a "Geek Forum" that follows movies from script development to release. His muckraking approach rattles studios, which became clear when Sony served Knowles with a restraining order in 1997 for posting a scoop about the computer animation in Starship Troopers, or when Knowles's early pans of Batman & Robin were widely blamed for the movie's failure. More Winchell- than Ebert-like in approach, Knowles presents himself as a hard-boiled, scrappy underdog working on behalf of the public; largely this works, particularly in his expos‚ of the National Research Group's test marketing of movies. The book is also valuable as a record of the Web's early entrepreneur-driven years, and for its rare insight into Knowles's former employer, Matt Drudge. Film lovers, however, will probably most appreciate Knowles's exuberant, knowledgeable paeans to his celluloid favorites. They include a tribute to 1930s comedy star Lee Tracy, an analysis of how nascent Leo-mania launched Titanic, an explanation of the life lessons of Flashdance and more. (Mar. 5)Forecast: With Knowles's enthusiastic Web following, expect this to surface on some regional and college-oriented bestseller lists and, of course, on every desk in Hollywood.
Copyright 2002 Cahners Business Information, Inc.

From School Library Journal

Adult/High School-Knowles is a movie "geek," which he defines as someone with an "almost hyperactive enthusiasm toward his highly proprietary subject matter." His Web site, "Ain't It Cool," is dedicated to movie news, from the sale of a script to a film's release. Knowles's opinions are pervasive and have frequently brought him into conflict with the Hollywood powers that be. He describes fights with Sony, the National Research Group, Matt Drudge, and others in a light, highly opinionated style, and casts himself as David fighting Goliaths. The narrative is filled with history, trivia, commentary about the ethics of today's journalists, and stories behind the stories. Knowles rounds out his tale with a list of his favorite and least-favorite films, and those he would like to see made. Movie buffs will enjoy this inside look at an outsider who has made a big impact on the film industry.
Jane S. Drabkin, Chinn Park Regional Library, Woodbridge, VA
Copyright 2002 Cahners Business Information, Inc.

Product Details

  • Hardcover: 352 pages
  • Publisher: Warner Books; 1St Edition edition (March 5, 2002)
  • Language: English
  • ISBN-10: 0446525979
  • ISBN-13: 978-0446525978
  • Product Dimensions: 9.1 x 6 x 1.2 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 2.5 out of 5 stars  See all reviews (63 customer reviews)
  • Amazon Best Sellers Rank: #2,677,454 in Books (See Top 100 in Books)

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63 Reviews
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Average Customer Review
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35 of 36 people found the following review helpful:
2.0 out of 5 stars Disingenuousness confessions of a Movie Geek., March 8, 2002
By 
E. Wong (Irvine, CA United States) - See all my reviews
This review is from: Ain't It Cool? Hollywood's Redheaded Stepchild Speaks Out (Hardcover)
I have always found Knowles to be an intriguing personality. Here's a guy who, with little more than a home PC and a handful of industry contacts, is able to successfully maintain a website that attracts hundreds of thousands-if not millions-of viewers every week, with virtually no overhead costs. Companies routinely invest obscene sums of money trying to acquire that kind of viewership. For a while he was a hot item in the press, an overnight folk hero of sorts, heralded as an ordinary guy simply pursuing his passion and attracting the world's attention for it. Thus, I was looking forward to reading this book to find out what Knowles had to say about the intriguing turns his life has taken.

"Ain't it Cool?: Hollywood's Redheaded Stepchild Speaks Out" starts out promisingly enough. The opening chapter explores Knowles' turbulent formative years coming of age in a severely troubled family environment. Raised by hippie parents who peddled vintage movie memorabilia for a living, Knowles' adolescence was thrown into chaos when his mother without warning abandoned her brood to move back in with her own family in rural Texas. Knowles was soon forced to join her there, amidst the company of relatives that, as Knowles describes it, were "the closest I've personally come to consummate evil". His mother eventually succumbed to chronic alcoholism and passed away under tragic circumstances. By then Knowles, now in his late teens, had returned to Austin to live with his father, whom he lovingly describes as his "best friend". Over the next several years Knowles helped his father run his memorabilia business until, one fateful day, an accident he suffered working at a collectors' fair left him immobilized for six months. This was during the mid-90s, when the Internet was just starting to make its way into domestic households. With little previous experience in computers, Knowles was soon expertly scouring the newsgroups and chat rooms, offering his insight and opinions to an attentive audience of fellow film aficionados. He learned to use the Internet as a research tool, digging up rare tidbits of news, gossip and conjecture and repackaging them for newsgroup distribution. Eventually he started his own website dedicated to the pursuit of providing original, breaking news about films in every stage of development and production. And thus, Ain't It Cool News was born.

Up to this point Knowles' tale is heartfelt, honest, and moving. Quickly, however, the book lapses into a self-aggrandizing portrait of the Movie Geek as Internet Revolutionary. He spends 300-plus pages fervently justifying his existence, bragging incessantly about the influential role his website has served to the culture of film fandom and to the film industry itself. He liberally dispenses anecdotes of his experiences rubbing elbows with Hollywood royalty, having us believe that movie directors routinely call him up in the middle of the night asking for career advice. He paints himself as a steadfastly independent-minded, free-thinking "film advocate" whose loyalty cannot be bought, but can be earned by making a good film. The only problem with that latter point is that, if one were to do a little research, this assertion of journalistic integrity is put into serious question. Knowles himself touches briefly upon some of the more disparaging accusations in his book, such as the controversy surrounding his coverage of the "Godzilla" world premiere in Times Square, but he is more defensive than apologetic in tone about his alleged transgressions and never admits to any wrongdoing.

I was also troubled by two chapters in Knowles' book that aggressively attack fellow Internet reporter Matt Drudge, and National Research Group chairman Joseph Farrell, respectively. In the latter case, I can understand Knowles' disillusionment with the film industry's controversial audience test-screening process (which Farrell's company solely administers), but I fail to see how distributing Farrell's private phone number to the press and obsessively analyzing a list of movies that Farrell may or may not like-in an attempt to infer something about his character-is helpful to Knowles' cause. The chapter dealing with Matt Drudge just feels dirty and cheap, as well completely out of place in the book. It is not appropriate for Knowles' to tout his own "Jeffersonian, liberal-humanist agenda" in the form of a critique on Drudge's personal politics, and then try to disguise it as a discussion on journalistic ethics. That in itself seems, to me, unethical.

The final chapter of the book is a call-to-arms for Hollywood to make better pictures, and Knowles offers a number of (highly unrealistic) suggestions on how the industry can alter its existing business model to accommodate his appeal for qualitative change. While I couldn't agree more that Tinseltown has for the most part been putting out an abysmal product for years, I have to question Knowles' own conviction that "movies should be better". Recalling some of his film reviews I had come across in the past, I decided to go to his website and see just how bad he thinks the majority of today's studio-produced pictures are. "Armageddon", "Charlie's Angels", "Rush Hour 2" and "The Mummy Returns" all received glowing reviews. It seems to me like Knowles is perfectly content with the kind of product Hollywood is churning out these days, so it's mystifying that he would purport to want to see broad changes in the way studios make films. Or maybe he just wants to establish some kind of journalistic credibility by offering a pseudo-intellectual analysis on the state of the industry. In any case, there seems to be a bit of disingenuousness on Knowles' part, both pertaining to his questionable journalistic standards and to the apparent contradictory nature of his attitude about the kinds of films Hollywood should be making.

There is no question that Knowles is a knowledgeable and passionate movie enthusiast who has a lot to offer in the way of film appreciation and connoisseurship and, to that end, his website will always serve a purpose. It is perhaps advisable, then, that the next time he decides to write a book, that should be the sole focus of his efforts.

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50 of 57 people found the following review helpful:
1.0 out of 5 stars Admire the Man, Not The Writer, March 12, 2002
By 
This review is from: Ain't It Cool? Hollywood's Redheaded Stepchild Speaks Out (Hardcover)
You can say what you want about the man, he's done what so few of his critics has: he has created something unique. Maybe that's why so many people constantly tear him down. On paper, every film geek should love Harry Knowles. He's a personable S.O.B. who loves films with an intense passion, and he's gone from his parents basement to the upper echelon of Hollywood, acheiving the ultimate geek dream. In reality, Aint It Cool News attracts more detractors than fans these days, a litany of negative, cynical film geeks who once looked to Harry as "The King of the Geeks", sort of like Anthony Michael Hall in Sixteen Candles. Now they look at him with scorn and disdain. It always happens to underground icons who achieve mainstream success. They are loved as minor celebrities, and loathed as major ones.

So it is with little doubt in my mind that Harry's first book "Ain't It Cool? Hollywood's Redheaded Stepchild Speaks Out" will be met with both loving and loathing. Harry's fans will love the book regardless, Harry's detractors will hate it. Anyone unfamiliar with Mr. Knowles should well stay away from this poorly written tome.

Much like his site, Harry's book focuses way to much on his perception of things. Mind you, it is his book, and he can do whatever he pleases, but this autobiographical/film philosophy hodge podge comes across as little more than a self serving, self congratulatory ode to himself.

Note to Harry: When other people call you "revolutionary", it's creates the perception of truth. When you call yourself "revolutionary", well that's just kind of sad.

This book could have been so much more. Knowles has forgotten the fundamentals that made him popular in the first place. While he still wears the mantle of "outsider", he is anything but, and he makes that abundantly clear with constant anecdotes about Hollywood types that he rubs elbows with, and filmmakers that call him all the time just to talk. Metaphorically speaking, it's like the friend at work who gets promoted, then becomes your boss. They try and tell you that "nothing's changed", when in reality, they're welling up with pride and looking forward to the first time they can reprimand you. Harry's anecdotes all have that "ha ha, i'm here and you're not" vibe. Rather than a wide eyed, outsiders look at the internal mechanisms of the film industry, you get an anecdote laiden book, full of painfully obvious observations by a writer (or Three) who acts as if all of this is owed to him for some inexplicable reason.

Much like the Internet IPO's, Harry's book is something that should have been sold off two years ago. Aint It Cool: The Book, could be easily equated to the rise and fall of the internet. It has lots of potential, has way too much worthless information, and ultimately is nothing more than a complete waste of time. Personally, i don't believe in the internet's ability to make or break films. For every Blair With Project, there's dozens of other films that are released, make money, and perpetuate the careers of people supposedly hated by the Internet community. At the same time, Internet celebs and cult phenoms like Bruce Campbell have a difficult time finding roles. I don't believe Harry Knowles is some sort of visionary who has the ability to change the film industry. He's just a guy, and that's why i liked him to begin with. That's why i went to the site and read his grammatically challenged columns. This book has none of that charm. The book is an overwritten homage to Harry, and what he feels his role in the industry is.

Harry, if you write another book, let me give you a piece of advice. Just be yourself, and let the industry define your role in it. Spend more time on your thoughts and feelings about film, not the industry. Save your "geek manifesto" and other such nonsense. At the heart of your success if a normal, everyday guy. You were once easy to identify with. This book shows you are far from that point.

My other major complaint about the book is the fact that it took 3 people to express the thoughts of one man. Autobiographies with ghost writers? One of whom workled for Film Threat, a site that has spewed forth more bile about Harry than any other? Curious... Not even taking that into account, i can't concieve that it took 3 people to write and regurgitate this drivel.

Ain't It Cool? Is definetly a book that warrants reading if you're a fan of Knowles, and also a book to read if you're a detractor of him as well. There's enough morsels for the die hard Aint It Cool fans, and more than enough ammunition for the Aint It Cool critics. Personally, i just wish he had a more enjoyable book. All the posturing and posing, and self serving tales of his success do little to endear him to new readers. Harry might maintain his following with this book, but it certainly won't win him any new fans.

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26 of 29 people found the following review helpful:
1.0 out of 5 stars His website should have warned you..., March 21, 2003
This review is from: Ain't It Cool? Hollywood's Redheaded Stepchild Speaks Out (Hardcover)
If you were to read this guy's writing out loud, you'd sound like seven year old kid just leaving the movie theater. I'm torn about his website because I love the information, but hate the writing style. That should have clued me in as to how bad this book is.
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Inside This Book (learn more)
First Sentence:
Exactly how many movies have I seen? Read the first page
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film geek
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Star Wars, New York, Los Angeles, Harry Knowles, Joe Farrell, Roger Ebert, Warner Bros, George Lucas, Ray Harryhausen, Woody Allen, Billy Wilder, Bruce Willis, Harlan Ellison, James Cameron, Joel Schumacher, The Lord of the Rings, Forry Ackerman, Gone With the Wind, New Line, Peter Jackson, Ray Bradbury, Robert Rodriguez, Special Edition, Steven Spielberg, Talk Back
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