- The Domino Project: Designed for organizations big and small, the ideas in The Domino Project will change things for the better.
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If your writing sales copy or selling any product the basic concept presented here will prove invaluable. Read morePublished 19 days ago by Amazon Customer
I use this book in my graduate marketing class. The kids love it... and they should. It lays out the function and mechanics of branding with a distinct absence of professorial... Read morePublished 21 days ago by J. Myers
I used to read Godin's stuff few years ago. His books, posts, manifestos... He was a guru to me. And then I stopped.
Because of the "Ship it" notion he got into. Read more
This book spotlights some of the most common products, and tag lines of products that are very well known. It examines if the tag line lives up to the truth. Very insightful.Published 1 month ago by Pat
Awesome book! It helps you understand how to sell effortlessly your products or services by framing the right story and choosing the proper audience that will believe it and,... Read morePublished 1 month ago by S. M. G. Esteves
This is my first "Seth Godin" book and I loved it. "All marketers tell stories" is infact a collection of really "good to read" short stories. Read morePublished 2 months ago by Neha Bhuchar
This book really resonates with me. Seth has nailed it and he's got the juice to prove it. What I am really getting from this book is that effective marketing that creates... Read morePublished 2 months ago by R. King
I was asked to deliver a "Presentation Skills" course. A subject that is so important, and yet no course addresses it right. Read morePublished 2 months ago by Ashraf A Osman
The title of Seth Godin’s book All Marketers Are Liars is misleading; in fact, it’s a lie. This is because in his book Godin explains that all marketers merely tell stories (as... Read morePublished 2 months ago by Lynne A. McBride