I am always skeptical about the "newest, greatest" product of the day. However, this product does live up to the hype. When I first opened the canister it looked and smelled pretty close to dirt. I immediately looked for the size of the scoop hoping it wasn't huge because I really couldn't imagine drinking this stuff! After finding a rather small scoop, approx. 1/2 tsp. size, I mustered enough courage to taste it. Not bad. Not much of a taste, chalky with a hint of dirt, but I figured in a smoothie I could deal with it. Well, it is UNNOTICABLE in my smoothies, oatmeal and yogurt..(Woot, Woot, Woot!!!) Can't taste Acai at all, but WOW what a feeling! I am a deep tissue massage therapist and by the end of the day I would be ready for the couch and a book...now I don't feel exhausted and I am much less sore after a long day. My joints seem less stiff, no bloat after lunch, no pain in my wrists. I only take one scoop a day and that seems to work for me. I am recommending this to my clients. I don't usually do that, but I really like this product. I am also allergic to seafood so I don't eat fish and this product provides me with 30mg of Omega 3, 500mg of Omega 6 and 1200mg of Omega 9. No sugar and 1g Carbo. All Natural. Put in BLENDER for best results...mixing with a spoon doesn't work at all.