Qty:1
Add to Cart

Other Sellers on Amazon
Add to Cart
$13.88
+ Free Shipping
Sold by: Mix Wholesale
Add to Cart
$13.96
& FREE Shipping on orders over $35.00. Details
Sold by: BIGFLYSPORTS
Add to Cart
$14.15
& FREE Shipping on orders over $35.00. Details
Sold by: Deals On Call
Have one to sell? Sell on Amazon

Image Unavailable

Image not available for
Color:
  • AmeriColor Electric Color Soft Gel Paste Food Color 12 Pack Kit
  • Sorry, this item is not available in
  • Image not available
  • To view this video download Flash Player
      

AmeriColor Electric Color Soft Gel Paste Food Color 12 Pack Kit

| 13 answered questions

Price: $13.96 & FREE Shipping on orders over $35. Details
Only 5 left in stock.
  • Superior coloring strength over any other food color- use much less!
  • Will not separate or weep and won't harden- perfect for frozen goods!
  • Use in the more delicate non-dairy whipped icings and toppings- they won't break down!
  • Get a consistent color batch after batch
  • Certified Kosher, FDA approved
14 new from $13.88

Frequently Bought Together

AmeriColor Electric Color Soft Gel Paste Food Color 12 Pack Kit + AmeriColor Student Soft Gel Paste Food Color 12 Pack Kit + DayMark 115435 12" Hand-E-Grip Disposable Pastry Bag with Dispenser (Roll of 100)
Price for all three: $38.92

Some of these items ship sooner than the others.

Buy the selected items together


Product Details

  • Product Dimensions: 4 x 3 x 2.8 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • ASIN: B002K6N6VW
  • Item model number: EKIT
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (73 customer reviews)
  • Amazon Best Sellers Rank: #1,351 in Kitchen & Dining (See Top 100 in Kitchen & Dining)
  •  Would you like to give feedback on images?


Product Description

Americolor Electric Color Kit, 12 Easy Squeeze .75 oz bottles. 2 bottles each: Electric Blue, Electric Yellow, Electric Green, Electric Orange, Electric Pink, Electric Purple. Nothing you have ever tried equals the coloring strength of these amazing colors. Imagine the coloring power of a paste in an easy-to-use gel. Soft Gel Paste is packaged in convenient squeeze bottles with a flip-top lid. By mixing and measuring using "drops" of Soft Gel Paste, you can achieve precise, easy-to-repeat colors every time.


Customer Questions & Answers

Customer Reviews

The colors are SO vibrant.
L. Stephan
Will buy these colors again when I run out.
Suzanne Turner
We LOVE Americolor food colors!
Susan Huston

Most Helpful Customer Reviews

17 of 18 people found the following review helpful By Mick Nic on October 3, 2013
Verified Purchase
The colors and the actual gel did not disappoint. Maybe it is just me but I thought I was buying 12 colors, not two of each of 6 colors. I would have chosen another package with more colors and only 1 of each.
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
14 of 15 people found the following review helpful By Anonymous on February 16, 2013
Verified Purchase
Used the electric gel colors to make a lego friends cake for my daughter's 9th birthday. Colored both buttercream and fondant. Absolutely LOVE the colors, very bright, not dull like some other basic gel colors. If you have girls you are doing cakes for, this set is a must!

I mixed pink and purple and noted that that icing had a bitter flavor. Didn't notice with the other colors though. Don't know if it was the pink, or the purple, or if I just used too much.

Also, supposedly you can add these to wilton candy melts, but i added a drop of the electric green and it seized up on me. So don't use to color candy.
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
7 of 7 people found the following review helpful By Seth Appel on August 6, 2013
Verified Purchase
I purchased this for the first time and knew the colors may not be what I want. Food coloring is that kind of product. I could not find the violet/purple I wanted online so just had to give a few products a shot. These were fine but lighter than I am used to and I had to use a lot of each bottle to achieve the color I was hoping for. In the end the cakes and frostings were a success w/o any new strange tastes from the coloring. Some might find them too much on the neon-bright side.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
7 of 7 people found the following review helpful By thebombdotcom on November 4, 2011
Verified Purchase
I LOVE the color of these. They are super vibrant. The pink seems to add a bitter taste to icing... I heard americolor did not usually do that. Maybe I just added too much?
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 6 people found the following review helpful By E. H. F. on August 21, 2013
Verified Purchase
Okay, so you may look at the item and say, "OF COURSE it isn't neon." However, when I searched for Neon gel food coloring, this item popped up. I assumed (and you know what happens when we assume) that "Electric" was their term for neon. It is not. It is still a good product. My only complaint would be the blue. NOTHING "electric" about it. It's the same as a Wilton blue.

All in all I'm quite pleased with the product. It's a FABULOUS price it just wasn't what I was looking for.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 6 people found the following review helpful By Ttalggukjil on July 9, 2013
Verified Purchase
I love these a lot more than the Wilton gels. The colors seem more true to the names and they don't seem to dry the fondant as much. What I also love is some of the colors with the Wilton gel seems to "separate" from the frosting? Its hard to describe what happens. Sometimes you just want a darker color frosting or fondant and this brand seems to do better than the other gels that I have tried.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 7 people found the following review helpful By KelseyL on September 3, 2012
Verified Purchase
I recently began making and decorating sugar cookies. I had only the basic grocery-story food coloring set and wanted a wider range of colors. These AmeriColor soft gels were highly recommended online so I ordered. Wow - what color! It is so vibrant. I could never get the reds really red before. Everything is exactly the color you want it to be. I ordered another set of the basic colors and the white to complete my color range. I'll never go back again- these are great!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 3 people found the following review helpful By Emily on January 24, 2012
Verified Purchase
The colors were vibrant and only required a few drops! Wonderful! Buy this food coloring!! I have seen other neon food coloring but none were as 'neon' or as beautiful!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Customer Images

Most Recent Customer Reviews

Search