While they were in print, the three volumes of Eric Baker and Tyler Blik's classic Trademarks series (which together sold 60,000 copies) were the authoritative books of logo design by decade. This definitive collection is now available in an expanded single volume with essays by contemporary graphic design luminaries such as Paula Scher, Stephen Doyle, and many more. Over 1,000 iconic trademarks are packed into this extra-chunky paperback. While the original books have long enjoyed cult status, this attractive, updated edition will win legions of new fans among today's ever-increasingly design-savvy public.
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About the Author
Eric Baker's graphic design work has appeared in numerous publications. He blogs at DesignObserver.com.
Designer Tyler Blik's work has been recognized by the AIGA, ADDY, Graphis, Domus, and ID.
Designer Tyler Blik's work has been recognized by the AIGA, ADDY, Graphis, Domus, and ID.
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Great Book, Great Price.,
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This review is from: American Trademarks: From the Roaring '20s to the Swinging '60s (Paperback)
I bought this book because I heard about Draplin talking about it on his website ([...]). The book is awesome. Very unique compared to other over-priced Logo Design books. I find these logos of the past to be much more inspiring than today's logos. The layout of the book is perfect too. My co-worker keeps snaking it off my desk if that says anything.
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Front Cover | Front Flap | Table of Contents | First Pages | Back Flap | Back Cover | Surprise Me!
Front Cover | Front Flap | Table of Contents | First Pages | Back Flap | Back Cover | Surprise Me!
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