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An Unfair Fight: How Winners Sell and Sellers Win [Kindle Edition]

James Olsen , Megan De Salvo , Nicholas De Salvo , Harald Graham

Print List Price: $34.95
Kindle Price: $9.99
You Save: $24.96 (71%)

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Book Description

What does it take to be the best of the best? An Unfair Fight, How Winners Sell and Sellers Win answers this question. Many salespeople can have a great year, or even a great decade, but few have great sales careers. My clients pay me for rapid growth. Rapid growth calls for rapid change, which is an exciting challenge for us individually and for organizations that want a stronger sales culture, increased sales and profits. An Unfair Fight, How Winners Sell and Sellers Win is a compilation of Fifty-Five articles written over a nine year period (2003-2012) published in The Merchant Magazine and Builders Product Digest. I live it! David Koenig, my editor, asked me, James, most sales writers become repetitive and boring after a couple months, how do you keep it fresh? Because I live it , was my answer. The articles are fresh because they are real. I am a salesman and proud of it. I work with salespeople in the field and in the classroom. I know what they go through. I believe they are the life blood of all business. I love sales and I love salespeople. When David Koenig told me that each article had to be around 720 words, but not more, I took it as a challenge. I work hard to bring you value quickly and make it interesting. My message is consistent, but each article has its own personality. My goal is not to have you do it my way, (that s my life-long challenge), but to think about, modify and play with, for gosh sakes, the way you do it always looking for a better way. Reading An Unfair Fight will make sales An Unfair Fight in your favor.

Editorial Reviews


James does not allow his students to fail. If one has any talent for sales - then James will help that person develop it into a very sharp tool of success. He's teach, show, demonstrate and require you to grow. In less than 24 months, I was well on the pace to exceed $100k earnings. --Tobin Kurten - Import Trader

James has been a tremendous value to me as a manager. He'll open your eyes as to what steps you can take to get the most out of your traders. We're in uncertain economic times, you're trying to survive and you can't afford outside sales training? What you need to realize is that you can't afford NOT to use every tool and take every step to increase sales. Reality Sales Training can help you get there while procuring real, measurable results. --Jim Dermody - President of Seaboard International Forest Products

My sales figures increased by nearly 100% in my first year of training with James. After a year of individual training with James, once again my sales figures increased by 100%. --Ben Heiney - Food Broker for Bridgewell International

About the Author

Who is James Olsen? James Olsen sold for 20 years, with Nike, North Pacific Lumber and Forest City Trading. James continues to sell everyday. For much of the time James was selling he was also training new sellers how to succeed. Over time he developed a system for training salespeople that works. In 2001, James left trading to start his own sales training business, Reality Sales Training. James also owns two Dry Cleaning operations, has owned properties and apartments, which gives him a unique perspective not only as a seller and a trainer, but also as a business owner who understands management for profitability. James' bottom line approach to sales training is designed to give you and your sales team immediate results. Profitability, teaching, learning and winning are James passions.

Product Details

  • File Size: 1205 KB
  • Print Length: 151 pages
  • Publisher: Reality Sales Training (May 1, 2012)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B008F04YWW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Amazon Best Sellers Rank: #2,051,352 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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