Fully Updated: More techniques, New examples!
The Practical, Easy-to-Use Guide to Strategic and Business Analysis for Every Decision-Maker
More and more decision-makers are recognizing the immense potential of business analytics for developing winning strategies and making better choices. This friendly, plain-English guide to business analysis will help you choose the right tool, use it properly, and apply the results–without burying you in advanced math or theory!
Babette Bensoussan and Craig Fleisher walk you through the entire business analysis process and thoroughly demystify each of today’s 12 most valuable analysis tools. Their practical insights and realistic case studies will help you transform data into insight, transform insight into strategy, anticipate emerging threats and opportunities, and build powerful competitive advantage!
Covers these tools:
• BCG Growth/Share Portfolio Matrix
• Competitor Analysis
• NEW! Driving Forces Analysis
• Financial Ratio and Statement Analysis
• Five Forces Industry Analysis
• Public Issues Analysis
• NEW! Product Life Cycle Analysis
• Scenario Analysis
• Macroenvironmental (STEEP/PEST) Analysis
• SWOT Analysis
• Value Chain Analysis
• NEW! Win/Loss Analysis
If you’re a manager or business owner, you need tools to make better decisions–about business strategy, marketing, competition, positioning, product development, and much more. In Analysis Without Paralysis, Second Edition, two renowned experts on business analysis and strategy bring you those tools, in plain English!
Babette Bensoussan and Craig Fleisher teach you exactly what you need to know to use these tools, even if you’ve never performed business analysis before. They begin with a practical, realistic introduction to the analysis process, and then walk you through twelve essential analysis techniques.
You’ll master classic approaches like SWOT analysis and Porter’s Five Forces, as well as the latest approaches to competitor, financial, issue, and value chain analysis. Bensoussan and Fleisher guide you through analyzing global, social, political, and macroenvironmental challenges that will shape the future of your business. In this edition, they also add three new techniques–Driving Forces, Product Life Cycle, and Win/Loss–plus new example data throughout.
For every tool, the authors present clear descriptions, context, rationales, strengths, weaknesses, step-by-step instructions, and case studies. The result: a book you can rely on to address any strategic or business challenge–whatever your role, experience, industry, or environment.
Don’t just collect data–use it for competitive advantage
Uncover correlations, assess trends, identify performance gaps, and identify your best opportunities
Get truly actionable outputs from your analysis
Perform future-oriented analysis that leads to better competitive strategies and tactics
Use analysis to anticipate and adapt to rapid change
Get early warnings of emerging threats–and respond more quickly
It support us with real tools for analysis and how can I use this tools in any satiation, I recommend this book for analyserPublished 2 months ago by Ahmed ali alkuwaiti
will do the work i require it to do. Employee very happy with product that I've bought for her. nicePublished 7 months ago by Agbiz
Reads like an entry level business text book. Nothing new under the sun here. High school stuff. You would be further ahead to buy and read a Dummies book! Read morePublished 14 months ago by Randy Thayer
I truly cannot say how good or bad this one is...as I haven't got around to reading it yet. Which is clearly why I need to. My bad.Published 14 months ago by Gideon
GREAT SELLER. It is as described and quality is outstanding and Fast Shipping.
cheapest price anywhere else in the market.
I can honestly say that this book has made a major difference in the way I report. I make my living providing analysis on data. Read morePublished 15 months ago by Stephanie Manley
Business analysis is an art and a science, according to Babette E. Bensoussan and Craig S. Fleisher in their newly revised edition of "Analysis Without Paralysis: 12 Tools to Make... Read morePublished 15 months ago by The Bee Bee
With this book, Bensoussan and Fliesher have provided business people with an invaluable resource for making decisions about their business. Read morePublished 16 months ago by Kindle Customer