Customer Reviews

Andre Citroen: Engineer,Explorer, Entrepreneur

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"Just as the word Camembert conveys the pungent character of French cheeses, and Gitanes the powerful aroma of French tobacco, so the word Citroën has come to symbolize the distinctive flavor of French Cars." So began John Reynolds initial biography of André Citroën, "The Henry Ford of France", published in 1996, (reviewed in CQ Vol 15 #1). Mr. Reynolds pursuit of knowledge in all things Citroën did not end there and with this latest work he has gone that extra step to improve on his earlier work. He has been aided in this endeavor by his publisher and has also had assistance from the Citroën family.
The format and layout of a book is of great importance and in this instance the large format, glossy pages and wealth of photographs have greatly improved on the earlier work, which resembled a text book. The content and substance of the work has also been improved throughout the book and especially with the expansion of the chapter "Citroën without Citroën" dealing with the success that came to the Traction and to Citroën Automobiles almost immediately after the Michelin takeover. The addition of a Postscript, which received the assistance of the Citroën family and a Foreword by Philippe Citroën give this biography the imprimatur of the Citroën family and adds insight into their lives after the death of André.
André Citroën is an excellent English language biography and a must read for Citroënistes and automotive enthusiasts.
Citroen Quarterly
[...]

A excellent insight into the birth of the European car industry and the
foresight of an Industrialist who was lightyears ahead in his ability
to foresee the requirments of the 20th century in providing transport to
meet the changing world and dare to be different in his approach! I recommend this book to anyone who doubts their insight.