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Apple Design Hardcover – November 30, 2011

22 customer reviews

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Apple Design + Keep It Simple: The Early Design Years of Apple + Iconic: A Photographic Tribute to Apple Innovation
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Editorial Reviews

Review

Apple Design delves into about 200 such products, most of which have been overseen by Jonathan Ive, the company's vice president of industrial design (not to mention the late great Steve Jobs himself). Think of it as an excellent gift/companion piece for those who have already devoured Walter Isaacson's best-selling biography. (Rachel Wolff Departures 2012-12-01)

This book will satisfy anyone interested in how best to marry beautiful design with practical function - whether you think of yourself as a Mac or a PC. (Jennifer Schiavone Metrosource 2012-10-01)
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Product Details

  • Hardcover: 320 pages
  • Publisher: Hatje Cantz (November 30, 2011)
  • Language: English
  • ISBN-10: 3775730117
  • ISBN-13: 978-3775730112
  • Product Dimensions: 12 x 10.1 x 1.3 inches
  • Shipping Weight: 4.6 pounds (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (22 customer reviews)
  • Amazon Best Sellers Rank: #605,415 in Books (See Top 100 in Books)

More About the Author

Ina Grätz, born 1983 in Aurich, Germany, graduated from the University of Hamburg with a degree in History of Art, Protestant Theology and Cultural Studies and undertook further studies at the Rijksuniveriteit Groningen, the Netherlands. She worked as a curator at the Modern Department of the Museum für Kunst und Gewerbe in Hamburg. Since 2012 Ina Grätz is General Manager of the Villa Schöningen in Potsdam.

Customer Reviews

Most Helpful Customer Reviews

52 of 64 people found the following review helpful By Christian Skorik on November 17, 2011
Format: Hardcover Verified Purchase
To be perfectly honest, I returned it the day I received it. I was thoroughly underwhelmed by this book.

What made an older book, AppleDesign, much better, was the numerous photographs of prototype products. This book lacked any insider access to prototypes, and therefore is composed of facts and images I am already familiar with. Why bother keeping this book? You can easily get the same information and images found in this book on Wikipedia.

Let's see some prototypes next time? I'm not a mindless Apple-fan who will go crazy over anything remotely having to do with Apple. I'm looking for something new. Thanks.
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5 of 6 people found the following review helpful By C. S. Ogryzlo on January 21, 2012
Format: Hardcover Verified Purchase
I would even call it a fitting tribute to Steve Job's legacy in pictures. The book is published by Hatje Cantz in conjunction with the Museum Fuer Kunst und Gewerbe, Hamburg, Germany. It's a beautiful designed book, from it's sleeve to the inside pages. The page layout represents understated elegance with lot's of white space and room for content and product images to breath.

It's not just a simple Apple picture book.

The FIRST HALF OF THE BOOK provides essays on design and dives into the history of Apple, via the following chapters

1) Making the Difference: Foreword
2) Stylectrical: On Electro-Design that Makes History - A Tour (provides a product legacy chart from 1998 to 2010)
3) Think Different! - Users and Their Darlings: On Apples, Machinesl, Interfaces Magic and the Power of Design
4) Strategic Design: How The New Eclipses the Old - Fundamental Principles of Product Design at Apple
5) The Apple Desiing Lie - Why The Design of Apple is Neither Good nor Minimalist. A Pamphlet
6) Kronberg Meets Cupertino - What Braun and Apple Really Have In Common
7) Full Metal Jacket - On the Material Of Apple Design
8) "All New Design" - The Secret of a Magical Corporate Success
9) Gardens of Earthly Delights
10) List of Works

The SECOND HALF OF THE BOOK is called "Designed For Apple by Jonathan Ive - 1997-2011". It starts with a product overview sorted by year and then images of each product, giving it ample space, often using the spread (2 pages) for a beautiful roomy and calm layout and presentation.

However not all the models in a series are represented.
Read more ›
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1 of 1 people found the following review helpful By Matt on June 17, 2013
Format: Hardcover Verified Purchase
Overall this is a good quality book. Nice photographs as well as the quality of the pages. It is about half about the company and the other half is a nice layout of their products. There are a few missing items but many times if you look at the bottom they are part of a certain family and are listed but without a picture shown. There is also a section in particular that is very discriminating of Apple which I find strange when it is supposed to be an analysis of the design work of the company. At the end of the day a good read if you are a fan of either industrial design or Apple.
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This particular book is a portfolio type of book that shows all of the products that Apple has made from its very beginnings through the iPhone 4. There is some explanatory text in the beginning of the book but mainly the book showcases a pictorial history of all of the products. If you're looking for a book that is nothing but a very detailed written history of Apple design and products, this book may not be for you. There is an option on Amazon to look inside to see some sample pages of the book; definitely take advantage of that.

I did not purchase my first Apple product until 2001 (the iPod, of course!) so I found it great fun to start at the beginning and look at all of the iterations of various products (especially the iPod). I don't imagine every product is in there but studying the differences between the first generation of say, a desktop, and the ones succeeding it is a fun part of this book. I am a web designer by trade and sleek, simple design is my favorite design to execute. As I'm sure you can imagine, this book was like crack to me!

The physical book itself is very well made and quite hefty. It is not as huge as some coffee table books so you could put it on a shelf although I leave it out on the table because I've had guests who have gotten a real kick out of it. It's definitely a conversation starter and I haven't had one person yet who could stop themselves from picking it up and looking at it. The pages are also of quality stock paper.
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A collection of essays on and about "design" surrounds a visual history of Apple's iconic and innovative line of products.

Information is presented in a very visual format which reveals this collection of objects in a 'curated' manner, resulting in a beautiful visual reference, and a stunning snapshot of what Apple has accomplished in a relatively short period of time. This book delivers in ways where many others have fallen short.

A must-have for design nerds, product afficionados, and anyone who finds beauty in well-designed objects.
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By Andrey Antonov on April 11, 2015
Format: Hardcover Verified Purchase
Great!!
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The book arrived in China sonner than I thought. Besides, it's in very good condition!
The quality of prints and papers is awesome, and it opens a great gate for those so-called geeks and Apple fans to discover the beauty of Apple products.
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