From the Back Cover
The demand for secure, reliable, user-friendly ecommerce sites continues to rise, yet a high percentage of these projects fail. In order to meet the challenges of creating a successful ecommerce site, developers must be able to effectively design and analyze their systems. This hands-on resource provides you with this vital information, taking you step-by-step through the process of setting up and maintaining an ecommerce system. Highly recognized information systems expert Arthur Langer explores all phases of ecommerce development, covering everything from user analysis to the installation and testing of complex transactions. He emphasizes the skills and approaches youll need to develop an ecommerce system, and he provides you with several modeling tools and techniques that youll be able to use to develop Web-based delivery.
Throughout the book, youll gain insight into brick-and-mortar IT systems and how to merge them with Web systems. Langer also teaches you how to:
- Design interfaces to legacy systems and databases
- Ensure reliability and security
- Extract information from users, marketers, and consumers
- Integrate existing systems with Web technologies
The companion Web site features:
- Training materials and study questions
- Streaming video presentations
- Links to relevant sites
- Additional resources
Wiley Computer Publishing
Timely. Practical. Reliable.