Customer Reviews

Applied Ecommerce: Analysis and Engineering for Ecommerce Systems

5 star:		(3)
4 star:		(0)
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1 star:		(1)

 

 

It seems that author just band-aided chapters from different books - didn't even care about gluing them elegantly. Algorithms that are not even required are mentioned (similar to an educational research magazine) while none of the practices are touched. I found that the "ECommerce for Dummies" from Hungry Minds presented more in-depth and practical knowledge. Even passed brainbench test using that book compared to the one I am reviewing

I picked up this book on a recent business trip to new york, and read it during the long flight home. I felt by the time i got off the plane that all the niggling questions i'd had about putting my business online (and especially integrating some really quite antiquated bits of our inventory system) had all been answered. i have referred to this book constantly while working out our new system. many thanks for a remarkably clear and relevant guide. this was money very well spent!

I wish I had had this book three years ago! It is extremely hand-on and covers everything from user analysis to the installation and testing of complex transactions. The section on designing interfaces to legacy systems and databases is invaluable. The book also reveals best ways to extract information from users, marketers, and consumers. This is perfect for anyone involved in the planning, development, and maintenance of an ecommerce system.

Setting up and maintaining an ecommerce system is a complicated process. Finally, here is a book that provides a step-by-step, how-to approach to on how to do just that. Before you start any ecommerce project, read this book.