Industrial-Sized Deals TextBTS15 Shop Women's Handbags Learn more nav_sap_plcc_6M_fly_beacon Disturbed $5 Off Fire TV Stick Grocery Shop Popular Services pivdl pivdl pivdl  Amazon Echo Starting at $99 Kindle Voyage Gear Up for Football Learn more
Appsters: A Beginner's Guide to App Entrepreneurship and over one million other books are available for Amazon Kindle. Learn more
Buy New
$11.17
Qty:1
  • List Price: $12.99
  • Save: $1.82 (14%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
Appsters: A Beginner's Gu... has been added to your Cart
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 2 images

Appsters: A Beginner's Guide to App Entrepreneurship Paperback – February 17, 2013

7 customer reviews

See all 2 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Paperback
"Please retry"
$11.17
$5.01 $11.97

Best Books of the Year So Far
Best Books of the Year So Far
Looking for something great to read? Browse our editors' picks for 2015's Best Books of the Year So Far in fiction, nonfiction, mysteries, children's books, and much more.
$11.17 FREE Shipping on orders over $35. In Stock. Ships from and sold by Amazon.com. Gift-wrap available.

Frequently Bought Together

Appsters: A Beginner's Guide to App Entrepreneurship + Managing the Unmanageable: Rules, Tools, and Insights for Managing Software People and Teams
Price for both: $49.88

Buy the selected items together

Editorial Reviews

About the Author

Bobby Gill is the founder of Blue Label Labs, a mobile development lab based in New York. Bobby is an experienced mobile developer and a recognized authority in mobile app development and has been featured on CNN Money and Bloomberg Live Prior to starting Blue Label Labs, Bobby spent 4 years at Microsoft as a Program Manager within the Forefront Identity Manager product group. Bobby holds a Bachelor of Mathematics specializing in Computer Science from the University of Waterloo and a Masters in Business Administration from Columbia Business School.

Jordan Gurrieri is the lead product designer and front-end developer at Blue Label Labs. Prior to Blue Label, Jordan spent 5 years working in a variety of roles within Microsoft. During his tenure, Jordan acted as a business process and systems engineer, developing line of business applications to support operational and growth activities across the company’s international subsidiaries. Most recently he served as a Senior Product Manager for Windows Live Messenger, where he drove the transition of Messenger from a declining instant messaging platform to a leader within the rapidly growing video chat category. Jordan graduated from the University of Toronto in Computer & Electrical Engineering.

NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Paperback: 240 pages
  • Publisher: Blue Label Labs; 1 edition (February 17, 2013)
  • Language: English
  • ISBN-10: 098868652X
  • ISBN-13: 978-0988686526
  • Product Dimensions: 5.5 x 0.6 x 8.5 inches
  • Shipping Weight: 13.1 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #1,583,689 in Books (See Top 100 in Books)

More About the Authors

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

5 star
100%
4 star
0%
3 star
0%
2 star
0%
1 star
0%
See all 7 customer reviews
Share your thoughts with other customers

Most Helpful Customer Reviews

By ali siam on June 8, 2014
Format: Kindle Edition Verified Purchase
Excellent book with very detailed analysis on the process of being a potential Appster. The book provides an excellent breakdown from wire framing, design, developing and marketing. Easy and fun book to read!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 2 people found the following review helpful By wanderlust on December 10, 2012
Format: Kindle Edition Verified Purchase
This book is a comprehensive resource for app builders, new and old. It's a one-stop, desktop reference filled with great information and ideas that any person looking to bring an app idea to fruition can benefit from reading. I'd recommend this book for the newbie through advanced beginner. More experienced app builders looking to to brush up on the basics are likely to find a few gems they originally missed. Highly recommended!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
0 of 1 people found the following review helpful By James O Ollunga on December 11, 2012
Format: Kindle Edition
This book is a great guide for those that are new to App development and also for those already experienced with Apps and are looking to brush up on the new stuff. The book is written in a friendly tone that helps to demystify technical concepts and make them easy to follow and understand. There is hardly any book out there that covers the entire process of App development - from idea, design, development, monetization and marketing of an App in such depth and clarity as this book. I highly recommend it!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Kindle Edition Verified Purchase
I keep a list of "I wish there was an app for that" ideas on Evernote, but never realize them because (1) I procrastinate, and (2) I don't know what building an app truly entails, and whether I am ready to sign up for that. While (1) cannot be easily fixed, I attack (2) by googling "how to build an iPhone app" - while the online blogs are useful in telling me the mechanics (well, the search results are as good as what you ask of the search engine), this book gives me that and much more: a framework for designing an app that (i) is not only a great idea but also a great product, (ii) entices users to come back for more, and (iii) would go viral!

As a software engineer who has transitioned into the business world, I really appreciate how this book bridges the business and technical perspectives (not to mention the authors' harmless and hilarious satirical comments about what's going on in the appverse today). On the business side, this book provokes me to think hard the value propositions for my yet-to-be-named app. Who are the users? What is the perceived value of my app, utility or entertainment? How would the users use my product, on the way to the airport, in a restaurant, or with some friends in a bar? And of course, business people talk money. This book gives practical tips on how to price the app, advertise it, and control the development costs. On the technical side, this book does an excellent job outlining the engineering process of developing an app, and stressing the importance of designing with user and scalability in mind (after all, Instagram, which has zero revenue, was acquired because of its ability to build a 30 million user base in 18 months!). I particularly like the templates provided for each development step, because I know I won't start with a blank page!
Read more ›
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Set up an Amazon Giveaway

Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more
Appsters: A Beginner's Guide to App Entrepreneurship
This item: Appsters: A Beginner's Guide to App Entrepreneurship
Price: $11.17
Ships from and sold by Amazon.com
Want to discover more products? Check out this page to see more: google app store