Designers are artistic by nature, but an increasing trend in the graphic design industry shows that art forms such as illustration, filmmaking, photography, and fine art are becoming central to a designer's creative process. This book is the answer to a graphic designer's need for unlimited artistic inspiration. Cullen has divided the book into three parts: designs influenced by fine artists, illustrators, and film (including both photographers and cinematographers). Using successful art-plus-caption approach of previous swipefile books, each page features large, full-colour examples of art-inspired design and in-depth captions, showing and telling designers who they can bring diverse artistic styles to their work. Captions feature "insider" information about the thinking that went into the design and goes a step further to include additional creativity resources related to the design.
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Book Description
Editorial Reviews
From Library Journal
This volume showcases examples of contemporary graphic design inspired by fine art, illustration, and film. Represented here are designs submitted from a variety of design studios, complete with project specifications and a discussion of their influences. The broad criteria (isn't virtually anything ultimately influenced by fine art in some capacity?) and the wide range of work portrayed makes for an overall lack of focus. Diminutive graphics, wildly divergent quality, and inconsequential detail (e.g., the size of the press run) do not help matters. In addition, the same contributors continue popping up throughout, leaving the reader with the impression that the material was culled from a very limited pool of submissions. A similar but higher-quality book is the annual publication of the American Institute of Graphic Artists, 365: The Year in Design. Exclusively targeted to members of the graphic design profession, Cullen's work is suited only for the most complete collections in larger libraries or design schools. Otherwise, it is not recommended.
Phil Hamlett, Turner & Assocs., San Francisco
Copyright 2002 Reed Business Information, Inc.
Phil Hamlett, Turner & Assocs., San Francisco
Copyright 2002 Reed Business Information, Inc.
About the Author
Cheryl Cullen is a writer and public relations consultant specializing in the graphic arts industry. She is the author of more than ten books, including Global Graphics: Colors, The Best of Direct Response Graphics, and Then is Now.
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