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3 of 3 people found the following review helpful:
5.0 out of 5 stars Breakthrough marketing concept, November 5, 1998
By 
This review is from: The Art of Partnering: (Hardcover)
Rigsbee shows you how to match your product or service to other complimentary businesses-in completely different fields. You lend your name to them and they stampede customers to you door. It is a refreshing concept, this is a fascinating book and Rigsbee is a generous author. He shows you how to identify and approach the best partnering prospects and then he shares how to make the partnership work. Why not partner with a much larger company? Why not take advantage of their visibility? Why go it alone? Highly recommended.

--Dan Poynter, The Self-Publishing Manual

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2 of 2 people found the following review helpful:
5.0 out of 5 stars No one makes it alone, November 30, 1998
By 
Tom Antion (Lanham, MD USA) - See all my reviews
This review is from: The Art of Partnering: (Hardcover)
To be successful at anything in today's business climate is tough. Everyone talks about team work and synergy, but no one tells you how to create it . . . until now. "The Art of Partnering" really lays out a specific plan to make a whole that's greater than the sum of it's parts. I recommend this book highly to anyone who wants a strategy for moving ahead faster.

Tom Antion, Author, Wake 'em Up Business Presentations

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1 of 1 people found the following review helpful:
5.0 out of 5 stars An essential book for business wishing to improve relations, November 4, 1998
By A Customer
This review is from: The Art of Partnering: (Hardcover)
Mr. Rigsbee has captured the essence of building relationships with not only custmers, but employees as well. In highly competitive market places it is essential to not only maintain your customer base but expand it. Mr. Rigsbee has designed an effective program to capture these ideals. I would highly recommend this book to any company seeking not only to improve customer and employee relationships, but to help further strenghten current alliances. I have seen Mr. Rigsbee conduct seminars which have held staff engaged throughout the day. He would be excellent as a keynoter or presenter for any conference. My company has been very fortunate to have Ed. as a speaker. I can only recommend Ed. in the highest terms. Stephen Gordon SG Enterprises
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1 of 1 people found the following review helpful:
5.0 out of 5 stars A Mimi MBA Course in Successful Business Partnering !!!, November 2, 1998
By 
This review is from: The Art of Partnering: (Hardcover)
The author has presented a practial nuts and bolts book in developing successful business alliances and partnerships. He distinctly focuses upon the critical success factors, determination of the value equation for partnering and lists the pits and traps to avoid. His examples drive home the points that must be retained to develop your partnering skills.

I have used the techniques in "The Art Of Partnering" to successful establish domestic and international business alliances. I have also found it to be useful in my personal dealing.

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The Art of Partnering:
The Art of Partnering: by Edwin Richard Rigsbee (Hardcover - 1994)
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