Most helpful critical review
91 of 97 people found the following review helpful
Atlantic Cheaped Out
on January 23, 2013
There's a joke story about MBAs:
A burger company hires an MBA who says, "Our buns have 200 sesame seeds on average. If we reduced by just one, we would hardly save anything per bun but over the millions we sell every year, we'd save tens of thousands of dollars." He's congratulated and the company prides themselves in their wise choice in hiring him.
They then hire another MBA. He says, "Our buns have 199 sesame seeds on average. If we reduce by just one, we would save tens of thousands of dollars each year."
They repeat this until a new MBA says, "Our buns only have three artistically arranged sesame seeds. We seem cheap compared to our competitors. Going to the industry standard of 200 per bun might cost us but we'd make it back in increased sales."
Atlantic hired those MBA guys.
I have two older Atlantic Oskar 1080s. I just bought a new one. To save money, some genius decided shaving the shelves down to half thickness and making them an inch and a half shallower would save the company money. Unfortunately, you now get shelves that are so light as to no longer be stable and sufficiently short that CDs or DVDs that slip a little forward now overhang enough to fall out much more easily. They likely save forty seven cents per set of shelves sold but they've made a far worse product for it.
I loved the old Oskar 1080s and sought them out when my media collection had expanded. The new ones? It's just embarrassing how willing Atlantic were to sacrifice quality to save a tiny bit on materials.
I also rebought so I could match my existing units. From a distance they still do that but, up close, the cheap shelves are obviously different.
Were they still selling the old style 1080s, I'd give them 5 stars and recommend them hands down. The new ones? They're exactly what Amazon calls 3 stars "it's okay."