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The Authority of Everyday Objects: A Cultural History of West German Industrial Design (Weimar and Now, 34)
 
 
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The Authority of Everyday Objects: A Cultural History of West German Industrial Design (Weimar and Now, 34) [Hardcover]

Paul Betts (Author)

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Book Description

0520240049 978-0520240049 June 9, 2004 1
From the Werkbund to the Bauhaus to Braun, from furniture to automobiles to consumer appliances, twentieth-century industrial design is closely associated with Germany. In this pathbreaking study, Paul Betts brings to light the crucial role that design played in building a progressive West German industrial culture atop the charred remains of the past. The Authority of Everyday Objects details how the postwar period gave rise to a new design culture comprising a sprawling network of diverse interest groups--including the state and industry, architects and designers, consumer groups and museums, as well as publicists and women's organizations--who all identified industrial design as a vital means of economic recovery, social reform, and even moral regeneration. These cultural battles took on heightened importance precisely because the stakes were nothing less than the very shape and significance of West German domestic modernity. Betts tells the rich and far-reaching story of how and why commodity aesthetics became a focal point for fashioning a certain West German cultural identity. This book is situated at the very crossroads of German industry and aesthetics, Cold War politics and international modernism, institutional life and visual culture.

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Editorial Reviews

From the Inside Flap

"Paul Betts first came to my attention through his pioneering article on the post-1945 Bauhaus myth as a joint German-American venture. This book is a landmark study of cultural continuities and ruptures, institutional realignments, and individual careers that introduces a breath of fresh air into a field of research long staled by received ideas. It demonstrates the rewards of approaching the years from 1933 to 1945 as a revealing window onto the subsequent history of West Germany."--Wolfgang Schivelbusch

"The Authority of Everyday Objects is a small gem of the new cultural history. This is a work of striking originality and insight that fits the development of industrial design in postwar Germany into the country's broader social, cultural and political history, constructing an analytical narrative that carries from the Third Reich into the Cold War. It illuminates not merely cultural transformation but the wider social history of twentieth-century Germany."--Stanley G. Payne, author of A History of Fascism, 1914-1945

"The Authority of Everyday Objects is a refreshing, innovative, and convincing approach to post-World War II Western consumer society. Design--as a weapon in Cold War competition and as a vehicle for German redemption by revitalizing Bauhaus traditions--is thoroughly researched and wonderfully presented in Paul Betts' book. This well-illustrated work convinces the reader that design was a part of gluecklich Leben ("lucky life") and schoen wohnen ("beautiful living"), and a factor in the politicization of material culture."--Ivan T. Berend, author of Decades of Crisis: Central and Eastern Europe before World War II and History Derailed: Central and Eastern Europe in the Long Nineteenth Century

From the Back Cover

"Paul Betts first came to my attention through his pioneering article on the post-1945 Bauhaus myth as a joint German-American venture. This book is a landmark study of cultural continuities and ruptures, institutional realignments, and individual careers that introduces a breath of fresh air into a field of research long staled by received ideas. It demonstrates the rewards of approaching the years from 1933 to 1945 as a revealing window onto the subsequent history of West Germany."-Wolfgang Schivelbusch "The Authority of Everyday Objects is a small gem of the new cultural history. This is a work of striking originality and insight that fits the development of industrial design in postwar Germany into the country's broader social, cultural and political history, constructing an analytical narrative that carries from the Third Reich into the Cold War. It illuminates not merely cultural transformation but the wider social history of twentieth-century Germany."-Stanley G. Payne, author of A History of Fascism, 1914-1945 "The Authority of Everyday Objects is a refreshing, innovative, and convincing approach to post-World War II Western consumer society. Design-as a weapon in Cold War competition and as a vehicle for German redemption by revitalizing Bauhaus traditions-is thoroughly researched and wonderfully presented in Paul Betts' book. This well-illustrated work convinces the reader that design was a part of gluecklich Leben ("lucky life") and schoen wohnen ("beautiful living"), and a factor in the politicization of material culture."-Ivan T. Berend, author of Decades of Crisis: Central and Eastern Europe before World War II and History Derailed: Central and Eastern Europe in the Long Nineteenth Century

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Inside This Book (learn more)
First Sentence:
One of the most curious things about contemporary academic culture is the amount of recent attention devoted to what is now known as "fascist modernism." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
petit modernizers, home decoration literature, modern design objects, modern design goods, decoration guides, household literature, industrial modernism, design council, design wares, functionalist design, modern industrial design, organic design, streamline design, product photography, sacramental objects, commodity aesthetics, design culture, design wave, everyday commodity, international modernism, everyday goods
Key Phrases - Capitalized Phrases (CAPs): (learn more)
West German, Third Reich, Ulm Institute, Beauty of Labor, Cold War, German Design Council, Re-Enchanting the Commodity, Courtesy of Preussischer Kulturbesitz, The Conscience of the Nation, East German, Neue Sachlichkeit, Federal Republic, Weimar Republic, German Werkbund, Hermann Gretsch, United States, First World War, Hans Schwippert, Gelsenkirchener Baroque, New York, Max Bill, Milan Triennale, Nazi Germany, Walter Gropius, Wilhelm Wagenfeld
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