An author's Guide to Children's Book Promotion provides authors and illustrators with the tools they need to get their books into the hands of key decision-makers - teachers, librarians, booksellers and reviewers. The book features a detailed directory of key associations, children's book information sources, and trade and educational publications.
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Book Description
Editorial Reviews
Review
This review is from: An Author's Guide to Children's Book Promotion (Paperback) This great compact guidebook (87 pages) provides children's authors with practical information on how to promote to the three major markets for children's books: bookstores, schools and libraries. Raab also discusses how to promote to some little-known specialty markets, such as book fairs and special interest groups. It's an outstanding primer for beginning authors and offers great ideas for the established author as well. I particularly like the way that Ms. Raab starts her guide with these words: ''Book promotion is the author's job.'' Truer words were never written. Whether you're published by a large traditional publisher, a small regional press or are self-published, you'll be expected to be very actively promoting and marketing your book if you intend to make children's writing your business. These days publishing margins are so tight that the budget your publisher may have for book promotion might not be very large. It takes a lot of creativity to think about how to prepare a pitch for the media that will garner interest and press. Raab also does a solid job explaining lucrative specialty markets for children's books and she's added a new section to this tenth edition that discusses using websites and blogs to get more fans for your book. The resource section is worth the price tag of the book. It lists the addresses and contact information for many valuable associations and organizations in the children's publishing industry. When I pick up and quickly re-read this book I always come away with two or three great new promotional ideas. I highly recommend ''An Author's Guide to Children's Book Promotion.'' I just wish Ms. Raab would write a more extensive volume on this topic and share even more of her secrets with us! --Annamaria Farbizio, Writing for Children, BellaOnline, March 29, 2010
''Susan Raab's An Author's Guide to Children's Book Promotion is a short but packed collection of tips and ideas for authors who want to take a more active role in marketing their own books, especially children's books...Raab's Guide is a handy and accessible reference full of useful pointers.'' ---- Small Press Magazine, March 16, 2002
''Raab's sparse, no nonsense approach reminds me of another guidebook, Strunk and White's Elements of Style. The lean to-the-point style makes this guide a quick reference source a writer turns to with each books published.'' --Chicago Children's Reading Roundtable Bulletin, March 1, 2003 --This text refers to an out of print or unavailable edition of this title.
''Susan Raab's An Author's Guide to Children's Book Promotion is a short but packed collection of tips and ideas for authors who want to take a more active role in marketing their own books, especially children's books...Raab's Guide is a handy and accessible reference full of useful pointers.'' ---- Small Press Magazine, March 16, 2002
''Raab's sparse, no nonsense approach reminds me of another guidebook, Strunk and White's Elements of Style. The lean to-the-point style makes this guide a quick reference source a writer turns to with each books published.'' --Chicago Children's Reading Roundtable Bulletin, March 1, 2003 --This text refers to an out of print or unavailable edition of this title.
About the Author
Susan Saltzman Raab is president of Raab Associates, an agency specializing in promoting and publishing children's books.
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5.0 out of 5 stars
Short and Sweet,
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This review is from: An Author's Guide to Children's Book Promotion (Paperback)
I have an earlier edition of this book, and I like the fact that Raab updates it frequently. The current book is the 11th edition, and what appears to be updated is names, addresses, and web sites, all listed toward the end of the book. The information here is short and sweet, a mere 75 pages, but all of it worthwhile. Raab takes you through the important steps of promoting your book, including Distribution, School and Library Markets, Bookstore Promotion, and Special Promotions. A book to be consulted frequently if and when one needs advice on promoting a book.
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