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The Author's Guide to Planning Book Events: Tips and Tools for Bookselling Success [Paperback]

Carol Hoenig (Author)
4.8 out of 5 stars  See all reviews (12 customer reviews)

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Book Description

July 13, 2007
“Carol is the perfect mix of what you look for in an event planner: she is knowledgeable, accessible, and attentive. She knows her audience as well as the resources at her command; shake (not stir) liberally with some outside-the-box thinking, and you have the makings for a near-perfect event.”—Kim and Danny Adlerman, authors of Africa Calling and How Much Wood Could a Woodchuck Chuck?

Writing a book requires technique and skill, but reaching and captivating an audience is another skill altogether—one that does not come naturally to most authors. In The Author’s Guide to Planning Book Events, award-winning author and accomplished book-event coordinator Carol Hoenig provides the know-how to show authors how to

  • Find and choose the perfect venue
  • Plan an event for optimum results
  • Build on each success to reach more readers

Hoenig has worked with hundreds of successful authors and book publicists and shares the best of her stories and theirs. She explains why nontraditional venue functions can be much more lucrative than traditional events at a local bookstore. And she provides step-by-step instructions for planning, organizing—and enjoying—publication and book-signing events. The result is a must-have resource for every author’s bookshelf.


Editorial Reviews

About the Author

Carol Hoenig was a national event specialist for one of America’s largest book chains for many years and is the author of the award-winning novel Without Grace. She is a writers' conference committee member, as well as a member of the advisory council for The New York Center for Independent Publishing. She is a full-time freelance writer and publishing consultant.


Product Details

  • Paperback: 150 pages
  • Publisher: iUniverse Star (July 13, 2007)
  • Language: English
  • ISBN-10: 1583484760
  • ISBN-13: 978-1583484760
  • Product Dimensions: 9 x 6 x 0.4 inches
  • Shipping Weight: 6.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Best Sellers Rank: #1,902,445 in Books (See Top 100 in Books)

Customer Reviews

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Most Helpful Customer Reviews
1 of 1 people found the following review helpful
Format:Paperback
Carol Hoenig is no stranger to the promotion of books. Having worked for one of the largest book retailers in the world and now an award-winning author, herself she speaks from experience in the world of author events.
In her newest book, The Author's Guide to Planning Book Events: Tips and Tools for Bookselling Success, she opens her vault to reveal tried, true and new techniques for putting an author's book in front of the readers who want to know and be in-the-know.
Written in an open and inviting voice, Hoenig puts the new authors'questions to rest and for the repeat authors, she offers up-to-date methods of self-promotion that will be a sell-out of every book at your event.
As an industry professional, I highly recommend every author to purchase a copy of this timely and valuable companion to self-promotion.
PJC
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Format:Paperback|Amazon Verified Purchase
I am a first time writer and profess to having stacks of self-publishing books.Author's Guide to Planning is unigue,and truly stands out from the rest. Hoenig "thinks outside the box" which is imperative in today's marketing. Her methods for marketing are refreshing,easy to accomplish.My whole marketing plan changed after reading this book!
Hard work on our part as a writer, has always been part of the deal,but with Hoenig's suggestions,it means real success!
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A Writers Bible March 11, 2010
Format:Paperback
I was absolutely delighted with this book. It was far more practical and helpful than I expected, with advice from pre-publication right down to the nail biting book launch.
If anybody is wondering what to buy their writer friend or family member then buy them this book. They will love it and you!
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Most Recent Customer Reviews
Planning to Market Your Book.
I found the book straight forward and very helpful. I recommend it to all those trying to market their books. Sonia Meyer
Published on January 30, 2010 by Sonia Meyer
ONE OF THE MOST HELPFUL BOOKS I'VE READ by author of EXPLOSION IN...
PLANNING BOOK EVENTS was one of the most helpful books I've read in my seach for ways to promote and market my book. Thank you Carol Hoenig! EXPLOSION IN PARIS
Published on September 10, 2009 by Embracing Life
Designated Heroes ToBbe Remembered
This is the third time I purchased this book. Each time I gave it as a gift, I rceived such glowing reports, beyond the usual "thank you for the gift," but they went off on what a... Read more
Published on June 9, 2009 by Leo S. Bach
Great book - EXTREMELY informative and helpful!
Wow! This book is a godsend for getting yourself organized and creating a strategy for promoting your book. Read more
Published on May 31, 2008 by Brian A. Webb
Great Ideas for Book Events
Mary Greenwood, author of award-winning How to Mediate Like a Pro: 42 Rules for Mediating Disputes and How to Negotiate Like a Pro: 41 Rules for Resolving Disputes

I... Read more
Published on May 4, 2008 by mary greenwood
A Must Read for Authors - New and Old
Most people think that writing a book is the hardest part of being an author - it's one of the easiest! Selling the darn thing after it has been written is the toughest part. Read more
Published on February 8, 2008 by Gerard F. Bianco
The Perfect Roadmap
As a first time author Question Of The Day - Where Truth Is The Dare, I find myself full of enthusiasm and ideas. What I needed was a foundation to work off of. Read more
Published on December 19, 2007 by Al Katkowsky
recommend
Reviewed by Tyler R. Tichelaar for Reader Views (11/07)

Carol Hoenig's "The Author's Guide to Planning Book Events" is an excellent guide to the author about to be... Read more
Published on November 11, 2007 by Reader Views
At last a book for authors who are self-promotionally challenged!
In clear and concise manner, Hoenig explains how to promote your book, beginning long before the book is published...what works for your particular book and what doesn't. Read more
Published on August 29, 2007 by Nel Rand
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
book events, doing events, book launch
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Without Grace, Long Island, New York, Approaching Venues, Girlistic Magazine, Publishers Weekly, Ripple Effect, Hair Effex, Making Contacts, The Deal Master, Algonquin Hotel, Motoko Rich, Carol Hoenig, Few More Quick Tips
Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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