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Aveda Rituals : A Daily Guide to Natural Health and Beauty Paperback – October 15, 1999


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Product Details

  • Paperback: 288 pages
  • Publisher: Holt Paperbacks (October 15, 1999)
  • Language: English
  • ISBN-10: 0805058001
  • ISBN-13: 978-0805058000
  • Product Dimensions: 0.7 x 8.4 x 10.7 inches
  • Shipping Weight: 2 pounds
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #153,100 in Books (See Top 100 in Books)

Editorial Reviews

Amazon.com Review

"We promote wellness, longevity, radiance, and bliss when we follow simple, nurturing practices," says Horst Rechelbacher, the founder of Aveda, the natural, aromatherapy-based, hair-, skin-, and body-care products line. In addition to heading Aveda, he is also an environmental activist and a seeker who has studied the world's spiritual and self-healing traditions. He says the key to wellness, inner harmony, and beauty is a process that is eased by returning to nature and to the wisdom of the oldest cultures and rituals.

Rechelbacher offers a selection of rituals based on India's Ayurvedic healing system--"simple, gentle practices"--many of them using essential oils. He presents the philosophies behind the value of nurturing rituals, an explanation of how you can individualize your choices according to your own constitution (based on Ayurvedic principles), then a selection of soothing rituals that you can incorporate into your own life. These include breath, touch, movement, food, herbs, meditation, relaxation, and a variety of cleansing, healing, and body-care practices (including cosmetics) using essential oils and natural products (from Aveda, of course). He encourages you to invent your own daily regimen that nurtures and pleases you. A helpful glossary of essential oils includes a wealth of information about each one. Aveda Rituals is the next best thing to a day at one of the company's gloriously rejuvenating spas. --Joan Price

From Library Journal

Rechelbacher, founder of AvedaTM Cosmetics, shows how his routine of meditation, massage, aromatherapy, natural foods, and ecologically friendly habits (including business habits) contribute to his holistic well-being. The book describes rituals that calm and re-energize the body, including self- and partner massage and, briefly, the Ayurvedic medicine (the three doshas and their respective needs). The section on herbs is extremely basic and without much instructionAand the beauty chapters are a thinly veiled commercial for Aveda products. A pleasant introduction to Ayurvedic principles but of limited value overall.ASusan B. Hagloch, Tuscarawas Cty. P.L., New Philadelphia, OH
Copyright 1999 Reed Business Information, Inc.

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Customer Reviews

4.8 out of 5 stars
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Fantastic for anyone seeking self improvement of any kind!
AJ
I absolutely love this book and I am constantly recommending it to all of my friends and family!
S. Des Rivieres
Both his writing style and the book layout is easy to read.
emilylf

Most Helpful Customer Reviews

26 of 27 people found the following review helpful By A Customer on December 10, 1999
Format: Paperback
I have been so inspired by the simple but life-changing practices put forth in Aveda Rituals. For a long time, I had been putting off losing weight and getting healthy in every aspect of my life, and this book gave me the encouragement and practical guidance I was missing. I have changed my daily approach to living as a result, and am noticing positive differences in my health, my well-being, my work and my relationships. Plus I've lost 21 pounds. I now realize how holistic health really is - you can't be healthy in body if you're not healthy in mind and spirt, and vice-versa. I've now discovered this first-hand. This book is a valuable reference tool which I can use every day, for years to come, whether I read through it again and again, or just refer to what I've already learned.
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19 of 19 people found the following review helpful By A Customer on May 1, 2000
Format: Paperback
This is a truly excellent book. It shows you how to feel healthy, beautiful, and on top of your life through many rejuvenation techniques. They range from the basics, such as hair care, makeup application, and healthy eating, to full-blown cleansings which involve fasting and spiritual refuge. You can really use the book in any way you want, whether you simply use a few of the tips, or you make it your Bible. Either way, it's worth the purchase.
Though the layout isn't perfect, the book is visually appealing, and soothing pictures grace many of the pages. They make the healthy lifestyle look truly tempting. One problem is that Horst Rechelbacher seems to be marketing his company, Aveda, somewhat in this book. Though I really don't see a problem with that, as Aveda is a wonderful company for total body care.
I really reccommend this book if you are ready for a beautiful lifestyle metamorphosis!
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11 of 11 people found the following review helpful By emilylf on October 11, 2002
Format: Paperback
Mr. Rechelbacher's book features ideas to help beautify your life from the inside, out. Both his writing style and the book layout is easy to read. He is very good about "suggesting" changes in your lifestyle, and with each change he suggests, he talks in detail about how such a change could benefit your life, health, and/or appearance. He uses his own rituals as a starting point, but encourages the reader to develop their own personal rituals. He does not shamelessly plug his own products (as some authors are wont to do). He even admits to not following his own advice occasionally! I especially liked his chapters on self-massage (something I'd never even considered), nutrition, and refreshing yourself mid-day.
Most importantly, I believe, is the fact that his suggestions can be incorporated into a busy lifestyle. If your schedule allows you to devote *any* time to yourself, I highly suggest reading this book and following his advice. (Don't worry, he'll tell you where you can skimp when you just don't have the time.)
If you're interested in beginning a healthier life, this book is a great place to start. I enjoyed it immensely more than I expected, and I had pretty high expectations for the founder of Aveda!
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6 of 6 people found the following review helpful By E. Ellis on February 14, 2004
Format: Paperback
Yes it has product endorsements, but it also recommends other things. it is a book that each time i read, gives me clarity, and helps me relax. great book!
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12 of 15 people found the following review helpful By Caroline P. Hampton on January 16, 2000
Format: Paperback
Tons of wonderful ideas and exercises. If you're a fan of the Aveda store, and respect that company, you won't be disappointed with this book. It's a great tool.
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3 of 3 people found the following review helpful By Tammy A. Trocino on December 16, 2007
Format: Paperback
This book was very helpful for me. I needed more structure in my life and Horst Rechelbacher gave suggestions on structure and routine that don't feel like chores to me. For the first time in my 36 years I am finally a morning person and look forward to starting my morning rituals and setting my great days in motion. This book is a great key to relaxation and made meditation very easy for me. It was hard for me to relax before, but this book put much in perspective for me.
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2 of 2 people found the following review helpful By S. Des Rivieres on September 4, 2008
Format: Paperback
I have been hooked on AVEDA products for years now and this book has made it possible for me to completely revamp my lifestyle. I am now calmer and more focused in my life. This book is motivational and inspirational. I now have many herbal ways of dealing with ailments and I have also taken up yoga and increased the emphasis on stress relief in my life. I absolutely love this book and I am constantly recommending it to all of my friends and family!
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11 of 16 people found the following review helpful By Melody Hanners on January 3, 2001
Format: Paperback
Horst Rechelbacher is a truley magnificent author. Since I started my Cosmetology career, he has been my mentor, and I would truley reccomend this particular book. Horst has made the most positive influence in my life, and hopefully yours also. He is a very special person to me.
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