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  • Aveeno Nourish + Moisturize Shampoo, 10.5 oz
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Aveeno Nourish + Moisturize Shampoo, 10.5 oz

from Aveeno
133 customer reviews

Price: $9.31 & FREE Shipping on orders over $35. Details
In Stock.
Sold by wholesaleindy and Fulfilled by Amazon. Gift-wrap available.
Pack of 1
  • Proven to Nourish Dry, Damaged Hair
  • Infuses and Enriches with Essential Moisture
  • Nourishing Wheat Complex
  • Active Naturals
  • Aveeno Dermatologist Recommended for over 60 Years
Add-on Item
This item is available because of the Add-on program
The Add-on program allows Amazon to offer thousands of low-priced items that would be cost-prohibitive to ship on their own. These items ship with qualifying orders over $25. Details
14 new from $7.79
$9.31 Add-on Item & FREE Shipping on orders over $35. Details In Stock. Sold by wholesaleindy and Fulfilled by Amazon. Gift-wrap available.

Frequently Bought Together

Aveeno Nourish + Moisturize Shampoo, 10.5 oz + Aveeno Active Naturals Daily Moisturizing Body Wash with Natural Oatmeal, 18 Ounce
Price for both: $16.73

Buy the selected items together


Product Description

Size: Pack of 1

Indulge in silky, healthy, more manageable hair. Infused with Hydrating Oat Protein and Nourishing Wheat Complex, this exclusive Active Naturals formula is scientifically proven to nourish dry, damaged hair back to life in just three washes. Cleanses while deeply conditioning for incredible softness and smoothness. Designed to target the areas of your hair where you need moisture the most. Developed by our expert team of scientists and a leading stylist, our Active Naturals formulas harness the power of nature and science for beautifully healthy looking hair. Gentle on color-treated hair.

Product Details

Size: Pack of 1
  • Product Dimensions: 2 x 1.9 x 8.6 inches ; 14.1 ounces
  • Shipping Weight: 12.8 ounces (View shipping rates and policies)
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item can be shipped to select countries outside of the U.S. Learn More
  • ASIN: B001QT3GOQ
  • UPC: 490630205447 381371010585
  • Item model number: AVO-01058
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (133 customer reviews)
  • Amazon Best Sellers Rank: #24,628 in Beauty (See Top 100 in Beauty)
  • Discontinued by manufacturer: Yes
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From the Manufacturer

Nourish+ Moisturize Shampoo

At a Glance:

  • Proven to nourish dry, damaged hair
  • Infuses and enriches hair with essential moisture

Aveeno Nourish+ Moisturize Shampoo

Nourish dry, damaged hair back to life in just 3 washes.*

This shampoo does much more than nourish and cleanse, it bathes the driest hair with a fusion of gentle conditioners and moisturizers. Scientific studies show that just 3 washes help repair damage, and provide strength, softness and shine. And in a clinical study, 92% of women thought their hair was more moisturized after just 3 uses.

*Nourish+ shampoo and conditioner system.

Active Naturals Wheat Complex

Targets and fortifies the weakest part of the hair.

Wheat protein has long been used in hair care products. Aveeno scientists have identified an optimal blend of wheat protein and wheat germ oil that harnesses the benefits of wheat, and allows products containing this blend to target damaged areas of hair. This unique formula has been proven to restore the three elements that give life to hair strength, softness and shine, in just three washes.

About Aveeno

From humble beginnings in 1945, the story of the Aveeno Brand has been one of discovery. By unlocking nature’s powers through scientific advances, they have discovered ways to nurture and transform skin and hair to an enhanced state of natural health and beauty.


Important Information

Ingredients
Water, Ammonium Lauryl Sulfate, Dimethicone, Sodium Cumenesulfonate, Cocamide MEA, Cetyl Alcohol, Triticum Vulgare (Wheat) Gluten, Triticum Vulgare (Wheat) Germ Oil, Avena Sativa (Oat) Peptide, Mauritia Flexuosa Fruit Oil, Acrylates Copolymer, Cocamidopropyl Betaine, Caprylyl Glycol, Fragrance, Phenoxyethanol, Glycol Distearate, Tetrasodium EDTA, Guar Hydroxypropyltrimonium Chloride, Polyquaternium10, Glycerin, Mica, Titanium Dioxide. This product contains Wheat Protein. May also contain: Citric Acid, Sodium Hydroxide.

Directions
Apply to wet hair and lather with gentle massaging motion. Rinse thoroughly and repeat if needed. Follow with Aveeno Nourish+Moisturize Conditioner.

Customer Questions & Answers

Customer Reviews

Most Helpful Customer Reviews

21 of 22 people found the following review helpful By Mayelacat on March 28, 2012
Size: Pack of 1
I have tried SOOOO many different products over the years, and this is the shampoo and conditioner that has tamed my incredibly thick, frizzy hair. I've used everything from Its A 10, to Paul Mitchell. My hair would still be dry and a huge damaged mess. First time i used this, my hair dried straight and smooth, literally has not been this soft and healthy in years. GREAT BUY :) super cheap too, compared to $20 bottle of the misleading 'top shelf' hair care.
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9 of 10 people found the following review helpful By Heather on October 6, 2012
Size: Pack of 1
I used Aveda shampoo, but it was so expensive and I heard Aveeno can be a good replacement. The first bottle I bought was great! It worked so much like my Aveda! All I mean by that is that it didn't have a lot of suds, but it rinsed out cleanly and didn't leave a residue at all. My hair also didn't feel stripped of all it's moisture. I was really pleased. I went back to purchase another bottle when I ran out, and immediately noticed a difference. There was a ton of suds! Not that it's a bad thing, but it was different. But when I rinsed it out, my hair felt stripped like I just used a clarifying shampoo. It also felt dry when I styled it. I kept using for two weeks to see if it got any better, but it didn't. I know the second bottle said "new look" so maybe they also changed their formula? I'm not sure what happened, but I'm will not repurchase.
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6 of 7 people found the following review helpful By JannaBanana on March 25, 2013
Size: Pack of 1 Verified Purchase
I bought the shampoo and conditioner, and I'm 4 washes in. I'm already in love.

Some history... I have thin blonde hair and I tend to get split-ends. My hair sometimes feels brittle, frizzy and lacking in shine. I would usually use Herbal Essences or whatever smelled nicest from the drugstore.

After the first wash with Aveeno Nourish & Moisturize shampoo and conditioner, I noticed a HUGE difference. My hair was so silky, soft and smooth. I kept harassing my boyfriend to touch my hair. Another bonus... my hair doesn't get greasy as quick! I can skip a day showering and my hair still looks and feels super soft and non-greasy.

I definitely recommend this stuff! It's great!
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3 of 3 people found the following review helpful By granny on November 22, 2013
Size: Pack of 1
It makes my hair feel clean but not dried out. I like the Aveeno fragrance in their products. I combine it with the conditioner. I have some trouble with my scalp itching after some shampoo but not with Aveeno products.
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15 of 21 people found the following review helpful By Amazon Customer on March 21, 2010
Size: Pack of 1
the reason I chose to try this was because I had heard rave reviews on it, it won some beauty awards for "being the best", but more so because I have used their other products (Aveeno Positively Radiant which is outstanding) before and had no reason to believe this product would be any different..

you know you tend to judge a shamp/cond by how your hair feels after you used it the first time.. either your hair feels fantastic, it didn't do anything, or it did something negative (ie, dried it out, felt greasy, like you didn't wash it at all)

It dried my hair so badly my hair is still recovering. (I bought the shamp/cond and leave-in) It reminds me of White Rain because until Aveeno that is the only shamp/cond that dried it out like that.

On the off chance that it was just my hair being picky and fragile, I gave it to my fourteen year old daughter to try and it also dried out her hair terribly.

I really wish I had been one of those people who could rant about how wonderful this product is but I personally can't recommend or endorse this one
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2 of 2 people found the following review helpful By Jinny H. on March 1, 2013
Size: Pack of 1 Verified Purchase
I tried a sample of this shampoo and conditioner randomly the other day and decided I had to get the real thing. This shampoo and conditioner makes my hair incredibly silky and after a few days of use my hair definitely looks and feels healthier. Now I don't feel so bad for washing my hair every day :)
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2 of 2 people found the following review helpful By sian chewning on January 15, 2013
Size: Pack of 1 Verified Purchase
Great shampoo! This is my first time trying this product. Every new shampoo I use my hair always feels shiny and smooth but then after a few uses that look fades. Everytime I use this shampoo my hair feels like it felt the first time I used it! Great product. Try it out!
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2 of 2 people found the following review helpful By Erica Kessler on February 12, 2014
Size: Pack of 1 Verified Purchase
Aveeno's Nourish + Moisturize shampoo and conditioner are the best hair care products I have EVER bought. Nothing else has ever made my hair feel so light and soft. I will never use another shampoo and condition again.
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Want to discover more products? Check out these pages to see more: conditioner for damaged hair, dermatologist recommended makeup, drugstore dry shampoo

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