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B2B Exchanges : The Killer Application in the Business-to-Business Internet Revolution 1st Edition

3.5 out of 5 stars 15 customer reviews
ISBN-13: 978-9627762591
ISBN-10: 9627762598
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Editorial Reviews

Amazon.com Review

Business-to-business cyberdeals--or B2B transactions, in the parlance of the New Economy--are widely seen as the Next Big Thing. But Arthur Scully and William Woods, securities and investment professionals who have specialized in B2B for the past four years, believe the Net itself encourages an offshoot that will ultimately revolutionize the procurement, pricing, and distribution of goods and services. Today's technology enables complementary commercial enterprises to participate in a kind of online bazaar, they contend, "where multiple buyers and sellers can come together in a virtual trading space." In B2B Exchanges, they describe the makeup of several such existing networks and analyze the phenomena for prospective participants. To do so, they focus on four primary derivations: Trading Hubs ("buyer and seller communities for multiple verticals that have not yet embraced the Internet"), Post and Browse Markets ("a sophisticated Bulletin Board ... where parties negotiate a deal between themselves"), Auction Markets ("in which multiple buyers or sellers bid competitively on a contract") and Fully Automated Exchanges (offering "centralized ... competitive bidding between multiple buyers and sellers, with automatic matching of orders"). Recommended for businesses that appreciate the possibilities and want to take early advantage of them. --Howard Rothman

Review

Read this book cover to cover as it will change your company's whole on-line strategy. --Dr James Martin, Author of Cybercorp
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Product Details

  • Hardcover: 256 pages
  • Publisher: I S I Publications; 1 edition (January 1, 2000)
  • Language: English
  • ISBN-10: 9627762598
  • ISBN-13: 978-9627762591
  • Product Dimensions: 1.2 x 6.2 x 9 inches
  • Shipping Weight: 1.1 pounds
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (15 customer reviews)
  • Amazon Best Sellers Rank: #4,044,711 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Hardcover
Beginners in B2B, read it now, before it is too late! This book is published at the right time - as B2B takes centre stage in the new economy (previously dominated by B2C or C2C). BUT THIS BOOK HAS A SHELF LIFE! Since the world is moving so fast. It is a good book for beginners (which explains why so many I know who bought this book are consultants and students trying to learn about B2B exchanges): 1. Business models in B2B world outlined 2. Critical success factors 3. Formula for creating a B2B
However, for those already in this line of business, you might find this book: 1. poorly written (errors, ideas begun but not developed) 2. too focused on trading exchanges which does not handle physical goods (e.g. equities, insurance, credit)
It would be a FANTASTIC book (perhaps in 2nd edition) if the authors could delve into the difficult ares of a B2B: 1. fulfillment of goods and services 2. settlement of payments through different financial instruments (e.g for bulk trades of paper/chemicals...) 3. PROVIDE non-US examples or case studies, especially for Asia
Caution: some of the internet terms/definitions used do not seem consistent with others I have read elsewhere. Just stick to the authors definitions to get thru the book.
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Format: Hardcover
As the title says, the book is about exchanges, i.e. neutral, many-to-many electronic marketplaces that focus on a particular industry or business area - very much like the stock markets.
It is a basic book about business concepts that does not require prior knowledge of the field. It explains the basics of B2B exchanges in terms of elements, revenue models, and success factors, but it does not provide any details about enabling technologies or about how to actually build an exchange. Instead, the reader is advised to outsource technology development and to form partnerships with technology providers. The authors have some background in Finance and provide references to the financial markets (Nasdaq etc.), which are very interesting and useful. The appendix outlines a number of recent examples of B2B exchanges in detail, such as Chemdex, MetalSite, or the National Transportation Exchange.
I recommend this book to anyone who is looking for an introduction to B2B exchanges as they are currently emerging. Readers with a technical background looking for information on how to stitch together the basic modules to actually build an exchange, however, might find the focus of this book being too limited.
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Format: Hardcover Verified Purchase
If you are somewhat famailiar with B2B, this book will not tell you anything you do not already know. If you know nothing about B2B, this book will not give you enough solid info to fix that problem. This book was recommended to me as a good basic text on B2B. I read it and several others and I was very dissapointed in this book. The writing is clear enough, but the content is completely superficial. It is a retrospective look at what has already happened in B2B and offers the reader no intellectual model or frame of reference to understand why B2B has evolved the way it has, or how it might evolve in the future. It is written from the perspective of some gentlemen who set up the Bermuda stock exchange, relaized that they had just just set up a B2B net marketplace, and wrote a book about their exchange and some other people's exchanges. Frankly, you can learn a lot more about B2B eCommerce by reading the web sites of Ariba, Commerce One, and an article called "How It Works" that appeared in the Feb 2000 edition of Business 2.0. (available on their web site in the archives). After visiting these sites, you'll have more up-to-date, real-world information than you will get from the book
If after reading these sites, you want to get a more intellectual understanding of B2B, the best book that I have read is Digital Capital by Tapscott, et. al. It provides an excellent frame of reference for understanding what is going on in B2B, and gives you enough of a balanced understanding that you can discuss the subject intelligently. It also avoids the use of exclamation points, hyperbole, breathless prose and hand-waving that I have found in far too many books on this subject.
Again, if you're going to read only one book on B2B eCommerce, DON'T MAKE THIS IT! This advice also applies if you're going to read only 8 or 10 books on eCommerce. ;)
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Format: Hardcover
The dust jacket has a picture of the New York Stock Exchange on it. I should have realized that the book is written from a financial market perspective (Both authors are from the securities industry). Their knowledge of business backend systems seems to be limited. One quote: "All enterprise resource planning systems are now designed to be fully EDI compliant and XML capable." If only that were true. I would recommend the book to people who are thinking about starting a b2b exchange (although you will be a little late to the party). Otherwise, there is a good article in the March 13, 2000 issue of The Industry Standard that will probably give you all the informaiton you need.
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Format: Hardcover
Over the last five months I have spent a lot of time researching the B2B e-Market Maker/ Metamediary/ B2B Exchange space. I have read Gartner Group/ Forrester/ IDC, you name it, reports. Save yourself a lot of time and read this book. My five month's research is here. I wasted a lot of my time doing the raw research, don't waste your time. These guys have done it for you. Couldn't be easier and more pleasant reading. Great job.
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