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BRAUN--Fifty Years of Design and Innovation Hardcover – March 16, 2010
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Top Customer Reviews
Bernd Polster's book is essentially a visual catalogue of Braun products with a photo of each (and it would really have looked stunning if it had used, at a proper size, the profile shots from the 'Less and more' book). The product lines are divided into eight chapters: Entertainment electronics; Photography and film; Clocks and pocket calculators; Lighters and flashlights; Electric shavers; Body care; Oral care; Household appliances. Each of these starts with an introduction and picks out milestone products for a detailed overview followed by photos and brief captions which visually trace the history of the line. The photos are straightforward shots, beautifully taken and used as cutouts on the page with a hint of a shadow to give them all a dimensional look. The Braun approach to design shines out from every page.
The first seventy pages cover the history of the company using text and photos and the back of the book has a comprehensive listing of every product with page numbers where an item has a photo. This is a beautifully designed book (with the photos printed in a 250 screen on a matt art paper) which celebrates the Braun product design philosophy.
***LOOK AT SOME INSIDE PAGES by clicking 'customer images' under the cover.
In the latter part of the eighties they went for quantity in the marketplace and seemed to forget what made them so special and thus we have so little from them today.
This book is stunningly beautiful. Very high quality printing. There is very little of their products around in the US besides shavers.
Most Recent Customer Reviews
Wrote a glowing review and couldn't publish it. No clear button. Couldn't find a way to contact Amazon. Guys, get it together.
Book is a design object itself. Read more