Customer Reviews

BUSN

5 star:		(17)
4 star:		(4)
3 star:		(3)
2 star:		(0)
1 star:		(2)

 

 

As a student who regularly fell asleep over most textbooks, I was really surprised to be able to read through this book feeling like I was reading a magazine. It was actually kind of fun. It's very well-organized, but I was able to skip around to the topics I most needed to know about in any order without feeling like I'd "missed" something. BUSN provides a very complete introduction to many business topics, and the examples and scenarios are very timely and relevant, very "now." The graphics, colors, and layouts are super too. I didn't feel like I was reading something meant for my parents. I wish more textbooks and business books were available in this format; check it out!

Another intro to business textbook? Yes, but this one is different. The examples are up-to-date, the writing is crisp and catchy, the pages are visually interesting and the overall effect is entertaining! Best of all, it's concise. What I particularly like is that the shorter "magazine feel" of the book allows the entire text to be covered in one semester. Take a look! You'll be pleasantly surprised. A refreshing change to the standard 400 page+ book.

Easy to follow, interesting to read. BUSN is one of the best textbooks I have had in university. This is broad in its scope, but addresses important business topics and terminology in sufficient detail that allowed me to confidently go on in my business studies. It didn't seem like a textbook, but more like an informal meeting with my professor during office hours. I especially liked the graphics and capsules in each chapter; these demonstrated the business concepts in real life examples, and made them visually interesting.

I wish my other textbooks had been more like this one!

I wanted to know more about business in general - finances, marketing... and a friend suggested this new book. What a pleasure it is to read. Edgy, funny like the author was talking directly to me. Textbooks were never like this in my school years. The book was organized, logical, FUN to read and easy to remember. The feature boxes on many pages were full of fun, up-to-date facts that added to the text. I was so impressed with this book. Other textbook authors can take lessons from this woman.

Ill keep this short. I bought this book used here on Amazon and I received a brand new book, shrink wrapped, binding unbroken and the online code still inside. Amazing deal.

I paid %3.50 for a book that should've been $60.00 for school. This book was in better condition than what was anticipated. I'm very pleased with my purchase and would strongly recommend to others.

This is a good text book. Not boring at all and the online resources make it easy to study and review in a fun way. It has review tear-out cards which sometimes have the wrong definitions which is not good if you only study for a test out of those review cards. However if just ignore those cards or study online it is awsome.

it came very quickly [i think only 2 or 3 days], in perfect condition. exactly what i needed for class

Needed the book for my college class. Chose 2 day shipping and the entire price was still cheaper than getting it at my college bookstore. Thanks Amazon!

First off the shipping time was amazing, received the text book same day when I ordered next day shipping. The book is reasonably priced, not a typical text book scam.

After flipping through the pages and reading through the first couple chapters I can see that the author avoided useless rambling and stayed objective. Also, this book is relevant to the current times, it is certainly not opening a time capsule from ten or more years ago.