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20 of 20 people found the following review helpful:
5.0 out of 5 stars Best of the bunch
I am in the middle of starting my own small business. I bought 4 different books on business plan writing and this one is the one that I kept referring to. It is by far the best of the bunch. It's very readable, and it is organized so well that I was able to use it as a reference book while I was working on my plan. I also used their online tool too, which helped me...
Published on October 18, 2007 by Tara Costello

versus
1.0 out of 5 stars Don't buy this book - charts scrambled
Yet another amazon kindle book with the charts blacked out, scrambled - either way unusable.

Shame on Amazon. This amounts to fraud. I was also charged $50.00 for this kindle book.
Published 3 months ago by R.U. Global


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20 of 20 people found the following review helpful:
5.0 out of 5 stars Best of the bunch, October 18, 2007
By 
Tara Costello (Maplewood, New Jersey) - See all my reviews
(REAL NAME)   
This review is from: Bankable Business Plans: Second Edition (Paperback)
I am in the middle of starting my own small business. I bought 4 different books on business plan writing and this one is the one that I kept referring to. It is by far the best of the bunch. It's very readable, and it is organized so well that I was able to use it as a reference book while I was working on my plan. I also used their online tool too, which helped me generate preliminary financials to take to the bank (and to my now first investor). Overall, if you are at any point of the seemingly daunting task of writing a business plan, this book is the best one I found to get you through it.
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14 of 14 people found the following review helpful:
5.0 out of 5 stars A Great Aid to Anyone Starting or Trying Refinance A Business, October 10, 2007
By 
Richard S. Rosenstein (Brookline, MA United States) - See all my reviews
(REAL NAME)   
This review is from: Bankable Business Plans: Second Edition (Paperback)
Having spent my legal career advising clients who are either seeking financing or trying to resurrect failing businesses, I am constantly amazed at the absolute lack of insight that most of them bring to their own business. When they present plans to lenders and potential investors it becomes clear to me that they have not done the thinking or the research which are necessary to convince anyone of their vision for their company. I have read and given copies of Dr. Rogoff's excellent book to a number of clients and look forward to reading the 2nd edition. This book is a clear road map for any serious business person. More importantly the tools in this book will allow a business person to gain the kind of understanding of their own business which will help them avoid making unfortunate missteps. Anyone who is serious about obtaining financing for a business either existing or startup needs to follow the plan set forth in Bankable Business Plans. I plan to continue to make this book one of my top recommendation to my clients, before they approach investors or lenders.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars Good guide to raising money for your business, November 17, 2007
This review is from: Bankable Business Plans: Second Edition (Paperback)
For anybody who wants to raise money for their new business, this book is a must read.

I am toying with the idea of starting a IT consulting company and this book has forced me to really think things through. It is not easy to get a succesful venture started and it helps if you do all the hard work before you meet with potential investors.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Great concept book for beginner, July 14, 2008
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This review is from: Bankable Business Plans: Second Edition (Paperback)
This is a great conceptual book that is helping me understand what to think about while brainstorming and planning. It is finely written and easy to read. I would not say this book is full of tools to use. So, you won't find hundreds of templates and samples, rather it thoroughly explains what is important and tells you why. I am planning two initial readings, one to get the gist of it and a second to do the work it recommends. I feel this book will be useful again and again but more as a guide rather than a toolkit.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Sensible Business Plans, October 9, 2007
This review is from: Bankable Business Plans: Second Edition (Paperback)
Not only did Bankable Business Plans help me to launch a start-up, the organization, writing style and succinct instructions contained in the book unfolded logically and clearly. This book helped me to forge ahead, undaunted, with my plans for a new business. Each step of the way, I understood what and why I was doing what I was doing. This is a great resource!
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5 of 6 people found the following review helpful:
5.0 out of 5 stars Eye of the Tiger! Eye of the Tiger!, October 29, 2007
This review is from: Bankable Business Plans: Second Edition (Paperback)
OK - so you want to start a business but you do not have a Mickey Goldmill (Rocky Balboa's trainer in the Rocky movies) in your corner.

Well, you can get the next best thing -- Ed Rogoff's "Bankable Business Plans!"

Rogoff's "Bankable Business Plans" guides you through the fundamentals of building a plan, illuminates some all too common errors as well as uncommon successes, provides useful exercises to sharpen your message, and, in general, challenges you to take a disciplined and comprehensive approach to pursuing your dream of starting your own business.

Writing a business plan is like training to be a boxer. You need a plan and you have to work at. So fire up the laptop, fire up your heart by watching the old Rocky trailer http://www.youtube.com/watch?v=6O8xoN9NSzw
, (it's your dream after all), open up Rogoff's book and start typing! Good Luck!
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Top Notch Business Plans, January 17, 2011
This review is from: Bankable Business Plans: Second Edition (Paperback)
Rogoff is a knowledgeable business person and clever writer who speaks from experience. This book give you the tools needed to write a top notch business plan. Highly recommended.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Useful Information, March 31, 2009
This review is from: Bankable Business Plans: Second Edition (Paperback)
Its always easy to pick the good ones from the bad ones in any line of endevour if you are the reviewer. But complicating the review process is the fact that no two reviewers use the exact same criteria.

Bankable Business Plans provides insight into what a "typical" loan underwriter might really be looking for when they ask a borrower to send them that standard 6" pile of stuff that becomes the basis of thier decision to consumate a loan with a potential borrower. The plan I wrote after reading the book appears to have background information that might ordinarily fall through the cracks and be overlooked. My plan contains information I would like to know if I were a loan underwriter.

A good book and a useful exercise to write a business plan using the book as guidance. A copy of my newly written business plan will accompany my next loan request, although it is not likely to be specifically requested by the underwriter.

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1.0 out of 5 stars Don't buy this book - charts scrambled, October 22, 2011
Yet another amazon kindle book with the charts blacked out, scrambled - either way unusable.

Shame on Amazon. This amounts to fraud. I was also charged $50.00 for this kindle book.
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3 of 5 people found the following review helpful:
5.0 out of 5 stars Great tool to get you started, October 21, 2007
By 
Robyn Johnson (New York, NY United States) - See all my reviews
This review is from: Bankable Business Plans: Second Edition (Paperback)
This is an excellent tool for potential and new business owners. It is a guide that makes sense and is straight to the point. For those who have already started their own business, it is an excellent reference to keep at your finger tips just incase you run into any obstacles.
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Bankable Business Plans: Second Edition
Bankable Business Plans: Second Edition by Edward G. Rogoff (Paperback - September 28, 2007)
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