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Barack Obama's Social Media Lessons For Business Paperback – December 26, 2008
"The Industries of the Future"
Innovation expert Alec Ross explains what’s next for the world. Learn more.
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Top Customer Reviews
I am happy to say the book definitely lived up to the hype. The information contained within the book was not only useful, but it was practical. The authors presented the social media strategies in a format that anybody who is looking to promote a product or service could use.
With the recent explosion of social media, it is imperative that businesses (online and offline)utilize the internet to establish and grow their businesses.
This book is an absolute must read for anyone who wishes to create or improve their online presence through social media. Brent Leary and David Bullock have made this book and informative , interesting and easy read for the experienced marketer and laypersons alike.
This book is compendium of applications and strategies that Barack Obama use to help him win his Presidential nomination and ultimately the Presidency. David and Brent brings it home in this easy to understand language without complicated technical jargon. This book has inspired and educated me on how I can improve upon my online marketing efforts.
I have been following the Obama campaign since its inception and I am totally captivated by the scope of his marketing methods and have been waiting for someone to come along and put something like this together.
Well I've found it here in this concise book on how to win friends and influence millions using simple internet marketing tools the help propel Barack Obama to the heights success and hopefully yours too.
This book is not about politics. This workbook is about viewing Barack Obama's us of Facebook, Twitter, YouTube and other sites from a business perspective. It's about understanding how we can use technology to meaningfully connect with people to build long-lasting relationships , turning clicks into customers, and using content to convert strangers into collaborators. Barack Obama's Social Media Lessons For Business
Using Social Media sites, video sharing, blogging and more, Messrs. Leary & Bullock show you how to apply the very same Web 2.0 marketing strategies to your business just like the Obama campaign did, to take your business to the next level! And the good news for today's business owner is that the social media sources used by the Obama campaign and referenced in the book are virtually all free!
I can't say enough about this book except that if you're in business, you need to read this book Barack Obama's Social Media Lessons For Business! And if you don't know a thing about MySpace, Facebook, Twitter or YouTube, don't worry, your kids do...just give the book to your teenager then hire him or her to teach you how to implement the social media strategies that put Mr Obama where he is today!
Most Recent Customer Reviews
The book is nothing to look at, but the information is so interesting. It is the story of how the president used social media to do what no one has ever done.Published 14 months ago by Amazon Customer
I was fascinated by the online marketing of the Obama campaign. I had heard his team was cutting-edge, but I didn't realize the extent of their endeavors. Read morePublished on April 26, 2011 by Theresa
I often use Amazon reviews as a way to gauge a book, and avoid the ones not quite worth reading. The reviews failed big time on this one, I can only guess that I fell victim to... Read morePublished on February 16, 2010 by Eso
It doesn't matter if you are a social media expert or new to the discipline, Fortune 500 or a mom and pop shop, this book is required reading. Read morePublished on July 13, 2009 by Kimberly N. West
I bought this book a couple of months ago, and it is truly amazing! I knew there was a major strategy behind Obama's campaign, and when I found this book that chronicles all of the... Read morePublished on July 13, 2009 by Nathaniel Stockard
Where were you when Barack Obama was elected the first African American President of these United States? Read morePublished on July 6, 2009 by Jeffrey Alexander Brathwaite