Bartending Inside-Out: The Guide to Profession, Profit & Fun [Paperback]

Lori Marcus (Author)

Book Description

Publication Date: May 7, 2003

This concise reference offers those who have chosen bartending as their primary profession the tools to achieve success. In addition to teaching the basics—how to pour; the differences between the vast array of gins, scotches, tequilas, and vodkas; how beer, wine, and spirits are made; and which glassware to use for each beverage—the guide provides critical information on the nuts and bolts of customer service, checking id's, dealing with intoxicated customers, tipping, and inspiring a bar crew to work as a team. A glossary identifying common bar terms and recipes for more than 125 cocktails supplement the text.

Editorial Reviews

Review

After trying several manuals, Bartending Inside-Out is the only text we use. -- J. Morley, Trinity's Bartending Academy May, 2003

Concise,informative,easy to read. Reveals the secrets of the trade up front before they're learned the hard way. -- Dan Mackey, San Francisco School of Bartending, April, 2003

The best illustrated guide to the profession that I've seen. -- T. Simpson, Instructor - Infinity Bartending March, 2003

About the Author

Lori Marcus is a professional mixologist and a former restauranteur. She lives in Lake Tahoe, California.

Product Details

• Paperback: 160 pages
• Publisher: Cadillac Press; 2nd edition (May 7, 2003)
• Language: English
• ISBN-10: 0964201984
• ISBN-13: 978-0964201989
• Product Dimensions: 8.3 x 5.5 x 0.4 inches
• Shipping Weight: 7.2 ounces
• Average Customer Review: 4.4 out of 5 stars  See all reviews (7 customer reviews)
• Amazon Best Sellers Rank: #1,597,004 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

16 of 16 people found the following review helpful:

5.0 out of 5 stars A true asset to the Bartending trade..., November 21, 1998

By A Customer

This review is from: Bartending Inside-Out, The Guide To Profession, Profit & Fun (Paperback)

Just wanted to take a few moments to let you all know about the book.. While I had the chance to attend a trade conference I came accross Lori's book and after having gotten a copy of it I ventured home. This book is a must tool for any bartenders out there.. Are you in the beginning stages of learning how to bartend? then this book is an Asset.. Are you already a bartender but want to know more? Then this book is and asset.. Finally are you a manager and want to learn the best ways to learn things about the business.? Then this book is an asset..

I have made it manditory reading for my bartenders, waitresses and barbacks so they can see where I am coming from as a manager.. Thanking you all in advance...

14 of 14 people found the following review helpful:

5.0 out of 5 stars Excellent Book for the Beginner Bartender!!!, August 30, 2000

By 

"kerryk555" (Boston, MA) - See all my reviews

This review is from: Bartending Inside-Out, The Guide To Profession, Profit & Fun (Paperback)

If you're looking for a book that will teach you the nuts and bolts of bartending - this one's for you! This book goes over in detail: pouring techniques, preparing drinks, a complete rundown on origin and taste of the various liquors, how beer is made and types of beer, how wine is made and types of wine, tapping kegs, customer service, cash handling...I could go on forever! I received the book a few days ago and was so impressed with the amount of information presented that I had to return and write this review! Lots of helpful tips and tricks that even an experienced bartender would find useful. If you're looking to buy a one guide book on the "Ins and Outs of Bartending" this book REALLY lives up to its name!

7 of 7 people found the following review helpful:

5.0 out of 5 stars Good Book!, September 3, 2003

By 

Jordan von Stephan (New York, NY. USA) - See all my reviews

This review is from: Bartending Inside-Out, The Guide To Profession, Profit & Fun (Paperback)

This book gets straight to the point!...The "Street Smarts" of Bartending. Yeah, the Nuts and Bolts of Bartending. Refreshing to read a book that tells it like it is.
Bartending isn't just making drinks, remembering recipes, etc...There's Much more.
Finally a book that honestly speaks about the trade.
There's a difference between "tending bar" and "Bartending".
Apparently Lori Marcus is a Bartender...not just an Author.
It's clear that she's Been there and done it! It's obvious to any bartender who reads it. Very useful and informative.
If you're serious about being a bartender, then this book is a good addition to your library.