The Basics of Finance can help you:
* Understand your firm's financial statements
* Interact with managers throughout your business
* Better understand your firm's financial statements
* Gain a better view of the firm's financial condition
* Develop a clear measure of the firm's financial progress
The Basics of Finance translates the important management principles into a concise set of Financial Facts. The facts crystallize the central ideas into basic tenets that provide the foundation for financial management. The Financial Facts can help your business achieve higher profits. The same Financial Facts that help boost earnings also help your business survive unforeseen setbacks.
The Basics of Finance can benefit every attentive manager regardless of his professional focus. This includes managers in Sales, Manufacturing, Engineering, Retailing, Research, Public Relations many more fields.
Management can operate without the knowledge found in the book. But The Basics of Finance can help every manager increase his firm's success and profitability.
