on March 17, 2014
Ty Dolla $ign is a new and upcoming artist that has a lot of hype around him. Potential is another thing, but the hype is there. He released his debut ep "Beach House" and really, it fails to impress on so many levels.
Before I start, I just want to say, I'm not a hater. I'm always looking for new artists to get into, looking for anything hip hop. I gave this a shot and these are my honest and unbiased opinions of the EP.
Where to start with this album. Let's talk about the lead single "Paranoid", song featuring B.o.B, couldn't miss, right? Wrong. DJ Mustard thew down another painfully simplistic beat that follows the formula to quite literally every single song he's ever produced and Ty just can't do anything to save it. The only good part of the song is the fact that the beat might be slightly catchy to some. But the lyrics are absolutely awful. "Both My B****** drive range rovers... None my B****** can stay over... Both my B****** look good as F***... Your B**** looks like a boogie wolf." Umm... WHAT? Somebody be completely honest with me. What in the actual hell is a boogie wolf? B.o.B does absolutely nothing to save the song from intense mediocrity, as the lyrics go from laughable to unlistenable.
The second single from the album was "Or Nah". This time featuring Wiz Khalifa. The song was again produced by DJ Mustard and though the beat is slightly better, the vocals are unbelievably bad. This is the epitome of one of the worst trends in rap right now, what I call the "Stop and Go". Artists use gaping holes in between the words in order to make up for lack of lyrics to fill in the rest of the line, every time this is done the song seems to come to a screeching halt. (See "Worried Bout Nothin'" by French Montana and "Karate Chop" by Future). Also the last time I checked, the words "Or Nah" don't rhyme with "Or Nah" as the two words are repeated at the end of almost every single line of the song. Not okay.
As far as the rest of the album goes, there isn't much substance. "Familiar" is the most listenable song on the 7 song EP. The production is decent though the lyrics are just as bad as "Paranoid" and the hook suffers from the same thing "Or Nah" does and that's just repeating the word "Familiar" at the end of each line. Really, just nothing here worth listening to though. "Work" seems to drag on for way too long. "Paranoid" and the remix to it are right next to each other which is never a good idea, as you're quite literally listening to the same song twice in a row. "Never The Same" could have been a good ending track with the Jay Rock feature, but poor production values leave the song sounding lifeless.
On top of all of that, there are seven songs here. A few missteps here and there could have been forgivable, but really with six of those being nothing more than total garbage, it's impossible to forgive those missteps. Along with that, there are 14, yes fourteen guest features on this EP. FOURTEEN. That's two for every song. Granted two of those are DJ Mustard (who does nothing beyond produce the tracks, also begging the question "Why is it necessary for him to be a featured artist on this song?"). With a debut EP/Album, it needs to show what kind of an artist you actually are instead of letting twelve other artists out-do you in every song.
Pretty much everything about this album is bad. I tried to look for good things to say about it, but I just couldn't find anything. Bad production, bad lyrics, bad guest features, bad rapping. Just a forgettable EP that shows Ty Dolla $ign's (Awful name by the way)
lack of potential and showcases absolutely nothing of what he can bring to the table... That is unless that is what he has to bring to the table, in which case would equate to nothing. Ty will be irrelevant in the rap game in a few years unless he can do something amazing fast.
FINAL SCORE: 3/10
+ "Familiar" isn't awful
- Horrendous production
- DJ Mustard
- Awful Lyrics
- WAY too many guest features
- Guests prove more memorable than "Dolla Sign" in every song
- Boogie Wolf