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Becoming a Graphic Designer: A Guide to Careers in Design Paperback – October 26, 2010

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Editorial Reviews

From the Inside Flap

Becoming a Graphic Designer, Fourth Edition provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. This visual guide has hundreds of stunning illustrations and features the latest material on interactive design, information design, motion, and more.

Drawing on years of experience in the industry, veteran designers Steven Heller and Teresa Fernandes cover everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. They profile major industries employing graphic designers and explore advertising, corporate, editorial, and other key design disciplines.

The major industries covered here include architecture, interactive design, television and film design, publishing, and more. Dozens of up-front interviews with leading graphic designers let you see how companies such as Urban Outfitters, The New York Times Company, and Bloomberg Media hire and work with employees. These inside perspectives offer invaluable real-world insights on what different industries and positions are really like. A resource guide to design publications and organizations points the way to further information and guidance.

Complete with easy-to-use, compact sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design.

From the Back Cover

Up-to-date profiles of today's career opportunities in graphic design—a new edition of the successful guide

This user-friendly guide offers a clear and comprehensive review of the types of careers available to today's graphic and new media designers. Drawing on years of experience at the top of the field, Steven Heller covers the major design industries—web, television, film, and publishing—as well as advertising, corporate, editorial, and other key design disciplines. This Fourth Edition has been fully updated and newly designed to include contemporary coverage on the digital revolution, as well as on new approaches to book design, information design, packaging design, design management, entrepreneurship, and educational options. Complete with dozens of interviews with leading graphic designers and hundreds of striking illustrations, Becoming a Graphic Designer, Fourth Edition continues to be an invaluable resource for anyone interested in launching—or revitalizing—a graphic design career.

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Product Details

  • Paperback: 368 pages
  • Publisher: Wiley; 4 edition (October 26, 2010)
  • Language: English
  • ISBN-10: 0470575565
  • ISBN-13: 978-0470575567
  • Product Dimensions: 7.5 x 0.7 x 9 inches
  • Shipping Weight: 1.4 pounds
  • Average Customer Review: 3.6 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #172,740 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

Format: Kindle Edition Verified Purchase
Very useful, practical information and some excellent interviews by various wonderful designers. Not everything the designers say is particularly insightful, but overall, their information is invaluable: note that most of them say the same thing when it comes to potential employees: SOFT SKILLS. This is well emphasized throughout the book and with good reason. Soft skills are considered by many to be the most important thing in deciding which candidate will be selected for employment. If anyone reading this is unclear what soft skills are, pick up the book, or more quickly, google it. This is very handy information to know.

Recommend read not just for designers - has some really insightful interview tips and really makes one appreciate the various design disciplines.
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Format: Kindle Edition Verified Purchase
This Book Is Ok. It Has Brief Descriptions About A Graphic Design Occupation Such As Web Design Or Environmental Designs. The Rest Of The Chapter Is A Dialogue Of Questions With Someone In The Profession. A Question Might Be "Why Did You ChooseWeb Design?" Or "Would You Say You Had A Particular Style?" Or "What Advice Would You Give Someone Who Was Interested In Blah Occupation?" If This Is What You Are Looking For - Then Great. IFound Myself Losing Interest Quickly.
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Format: Paperback
My favorite out of all the textbooks I've bought for my first semester in college! Probably due to this book actually pertaining to my major as well as the great condition that it came in. With my student account I got this book delivered in only two days! I can't wait to start my courses this fall now!
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By C. Wigington on September 21, 2013
Format: Paperback Verified Purchase
I purchased for a my beginning graphic design class. It is written very well and I find it to be a great read! I've learned a lot from it so far!
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