This exciting new addition to Bob Herd's Mega-Producer Series will help real estate agents become even more successful by using a licensed real estate assistant. RESPA (Real Estate Settlement Procedures Act of 1974) and other consumer-related disclosure requirements are increasing at a frantic pace, and requiring overwhelming amounts of paperwork and record-keeping for real estate agents and loan officers. The time spent on these activities can have a negative effect on the income and lifestyle of a highlyproductive real estate agent or loan officer.
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Editorial Reviews
Review
An entertaining 'MUST READ' for every real estate agent concerned about -- or afraid of -- letting go of business control. Bob Herd charts the path to a saner, more enjoyable profession through effective collaboration with a licensed assistant.
If you are at a crossroads of balancing your life and career then this book is for you. Clearly a fantastic manual of the nuts and bolts of hiring a licensed assistant but also extremely eye opening regarding time management and overcoming one's fears of 'letting go of the reins.'
If you are at a crossroads of balancing your life and career then this book is for you. Clearly a fantastic manual of the nuts and bolts of hiring a licensed assistant but also extremely eye opening regarding time management and overcoming one's fears of 'letting go of the reins.'
About the Author
Bob Herd, CRB (Certified Residential Brokerage Manager), CRS, (Council for Residential Specialists), ABR, GRI has significant experience in real estate office management. His first management position was in 1974 in Burlingame, CA. Next, he opened his own company, a Century 21 franchise in 1974 and earned every honor that Century 21 offered over the next several years and quickly became the office preference in the north peninsula. He later sold the company in the mid 80's and began working as a branch manager for one of the larger residential firms on the peninsula eventually managing over 84 sales associates at one time. Bob currently works ffor Coldwell Banker Success Southwest.
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Most Helpful Customer Reviews
2 of 4 people found the following review helpful:
5.0 out of 5 stars
Highly recommended for real estate agents and branch manager,
By Midwest Book Review (Oregon, WI USA) - See all my reviews
This review is from: Becoming a Mega-Producer Real Estate Agent: Profiting from a Licensed Assistant (Paperback)
Robert L. Herd, CRB, CRS, GRI holds both a California and an Arizona real estate broker's licence and over the course of his more than 30 years as a professional real estate career has been a salesperson, broker/owner, branch manager, and regional manager for some of the largest real estate companies in the San Francisco Bay area and Tucson, Arizona. Currently he is a branch manager for Coldwell Banker Success Southwest in Tucson. In Become A Mega-Producer Real Estate Agent: Profit From A Licensed Assistant, Robert Herd draws upon his experience and expertise to focus on the role of the Real Estate Professional Assistant (REPA) covering all pertinent issues and concerns. Herd spells out the benefits and risks of hiring a licensed assistant and provides sound information and instruction on determining if the hire will prove of significant value to any particular real estate organization. From paperwork to fast turnarounds to closing deadlines, the addition of a REPA can significantly impact on any real estate agent's bottom line. Highly recommended for real estate agents and branch managers, readers will especially benefit from Robert Herd's insights and advice for avoiding common pitfalls associated with recruiting and employing a REPA.
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