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In meeting with hundreds of newly-unemployed executives in the past two years, I've too often witnessed the shock and confusion of those who were scorched by this financial recession and are wondering how to proceed. People like you. And now, in your most productive years, you are left to navigate your way through the new job search landscape - maybe for the first time in your life. Moving forward in your career is all about digitizing your brand now:
* Positioning yourself on the global internet
* Becoming an online authority
* Determining your "Narrow and Deep" value
* Creating a virtual network of business connections
* And making sure that you are FOUND
After 12 years in high tech sales and management jobs, as a single over-achiever mom of an awesome who's-the-parent-here son, I took a temporary job as a recruiter in 1990, eager to get my hands on the magic list of job openings so I could "place" myself in one of them.
What I soon discovered is that headhunting doesn't work that way. Recruiters don't "place" people. They work for employers. Even back then, it was still just a sales job of painstaking research and discovery, day after day... so I stared pushing the envelope with new methodologies that took root immediately with forward-thinking clients.
Itching to deploy these ideas, I started my own retained search firm, Devon James Associates, in the Seattle area, and for the past 18 years I've led a disruptive charge to challenge the fifty-year-old traditions of the executive search business.
Fortunately for me, my aggressive ideas have landed me on the pages of Fast Company, Barron's, SmartMoney, Forbes, Wall Street Journal, and my client list includes many of the Who's Who companies in the Northwest, including Amazon, Visio, Microsoft, Cranium, and Brocade.
So in these last few years of recession and horrific unemployment numbers, I felt so badly for my executive job-seeking clients that I just sat down and wrote a book for them. "From Bedlam to Boardroom" is my insider's guide to navigating this crazy new world of job search.
Executives, no matter what level, must be visible on the internet. And they must learn how to do that by figuring out their "narrow and deep" expertise, and joining the online world of search-and-be-searched. Digitizing yourself is just the beginning. Controlling your online brand and what people see about you is the next step. And the final and continuous phase of launching yourself to the world will keep you top-of-mind for all those you hope will find you for your future income streams.
A very simple to understand and informative book to help the middle-aged unemployed executive. I will tell all of my friend who are unemployed to buy the book.Published 18 months ago by JB
This is a great book, ideal for somebody who has been happily working someplace and *poof* their position is outsourced, or a they are laid off or their beloved company goes under. Read morePublished 18 months ago by L. Grundy
A friend recommended and I found it to be a must have for any person seeking a new position. It really helped getting things in perspective.Published 19 months ago by Boaz Efroni Rotman
Ms. Aylward has nailed the fact that you must market yourself via Linked In and social media as that is where the recruiters are going to search for and verify talent. Read morePublished 20 months ago by Todd M Sames
This book efficiently conveys a lot of practical information backed up by credible research. If you're looking for a way to quickly update your understanding of how the recruiting... Read morePublished 22 months ago by Gregory A Williams
This book is essential for getting back into the workforce. It covers all aspects of today's social media minded job hunting, as well as solid self assessment for putting your... Read morePublished on July 18, 2013 by Soupman
I recently read this book and was very impressed by the style in which it was written (light but direct), the excellent content, and the fact that the author had a ton of... Read morePublished on March 15, 2013 by lrh
As a bricks and mortar executive I found this succinct, superbly written guide to be a major wake-up call. Read morePublished on February 25, 2013 by Jeff Loudon
Aylward's seemingly self-published book offers some valuable insights into the online search strategies used by executive recruiters, and presents thought-provoking questions that... Read morePublished on August 4, 2012 by Kathryn Welds